Business Development Manager

Summary

Join Halcyon, a leading cybersecurity company, as a Business Development Manager to lead and scale a high-performing team of Sales Development Representatives (SDRs) and Business Development Representatives (BDRs). You will be responsible for driving pipeline growth, refining sales development processes, and improving lead generation efficiency. This role involves developing and executing strategies to target key decision-makers in organizations facing ransomware threats. You will collaborate closely with Sales and Marketing teams, monitor key performance indicators (KPIs), and provide regular performance reports. The ideal candidate possesses extensive experience in sales development or business development, ideally within the cybersecurity or tech industry, and a proven track record of leading successful SDR/BDR teams. Halcyon offers a competitive salary and a comprehensive benefits package.

Requirements

• 3+ years of experience in sales development or business development, ideally in the cybersecurity or tech industry, with at least 1 year of leadership experience
• Strong understanding of the ransomware threat landscape, cybersecurity solutions, and the typical sales cycle for B2B tech products
• Proven track record of building and leading successful SDR/BDR teams
• Exceptional communication skills, both written and verbal, with the ability to effectively coach, motivate, and inspire a team
• Experience using CRM systems (e.g., Salesforce) and sales engagement tools (e.g., Outreach, Salesloft)
• Data-driven approach to problem-solving and decision-making
• Ability to thrive in a fast-paced startup environment and adapt to rapidly changing priorities
• Strong organizational and time management skills

Responsibilities

• Lead, mentor, and manage a team of SDR/BDRs focused on generating qualified leads and setting meetings for the Account Executive team
• Establish and maintain performance metrics for the team, ensuring targets are met or exceeded
• Provide ongoing coaching, training, and development to SDR/BDRs to improve their skills, productivity, and job satisfaction
• Conduct regular one-on-one meetings and performance reviews with SDR/BDRs
• Develop and execute strategies that align with company goals and support the sales pipeline
• Identify key target markets and buyer personas (CIOs, IT managers, security officers) within organizations at risk of ransomware threats
• Collaborate with Sales and Marketing to create effective outreach campaigns, messaging, and targeted lead generation initiatives
• Analyze and refine outreach sequences, improve outreach messaging, and increase engagement rates
• Oversee the generation of inbound and outbound leads through email, cold calling, social media, and other relevant channels
• Ensure team is effectively qualifying leads, booking meetings, and maintaining detailed CRM records
• Implement and optimize processes for lead nurturing and follow-up to ensure high-quality pipeline development
• Monitor key performance indicators (KPIs) related to activities such as calls made, emails sent, meetings booked, and opportunities generated
• Provide weekly, monthly, and quarterly reports on performance, pipeline progress, and conversion rates
• Use data and insights to continuously optimize the team's strategy and process
• Partner with Account Executives to ensure smooth handoff of qualified leads and opportunities
• Work closely with the marketing team to align campaigns, messaging, and content with the outreach efforts
• Provide feedback to the marketing team on the quality of leads and the effectiveness of campaigns
• Stay up-to-date with the latest trends and developments in the cybersecurity and ransomware protection industries
• Conduct market and competitor research to identify new opportunities and refine targeting efforts

Preferred Qualifications

• Experience in the cybersecurity or SaaS industries
• Knowledge of specific cybersecurity products, such as ransomware protection solutions
• Familiarity with advanced lead generation techniques and tools (e.g., LinkedIn Sales Navigator, ZoomInfo, etc.)

Benefits

• Comprehensive healthcare (medical, dental, and vision) with premiums paid in full for employees and dependents
• 401k plan with a generous employer contribution
• Short and long-term disability coverage, basic life and AD&D insurance plans
• Medical and dependent care FSA options
• Flexible PTO policy
• Parental leave
• Generous equity offering