Business Development Specialist

Summary

Join JumpSeat, a hybrid agency & consultancy, as a Business Development Specialist and play a crucial role in developing and executing successful email marketing campaigns for B2B clients. You will be responsible for email campaign strategy, content curation, data management, analysis, audience segmentation, outreach platform management, A/B testing, performance analysis, compliance, reporting, and more. This role requires proven experience in B2B email marketing, proficiency in various tools, strong data analysis skills, and advanced English. JumpSeat offers a remote-first work environment, a yearly development budget, anniversary flight benefits, unlimited PTO, and a recognition program.

Requirements

• Proven experience in email marketing, preferably in a B2B context
• Proficiency in email marketing tools such as Outreach, Seamless, ZoomInfo, and Sales Navigator
• Strong data analysis skills and ability to draw actionable insights
• Advanced English level
• A passion for staying current with industry trends and best practices
• Ability to work independently and collaboratively within a team

Responsibilities

• Develop and execute effective email marketing strategies to achieve client objectives
• Create and manage email marketing calendars, ensuring timely delivery of campaigns
• Collaborate with clients and internal teams to gather content and information for emails
• Evaluate content provided by the team to ensure accuracy and regulation compliance
• Maintain accurate records of sales activities, outreach efforts, and prospect interactions to ensure visibility and alignment across teams
• Keep sales and prospect data up to date, including Total Addressable Market (TAM) details, company records, individual contacts, and key decision-makers
• Drive automation and workflow efficiency within the CRM to streamline sales operations, improve data accuracy, and enhance team productivity
• Extract, manipulate, and analyze data, both for campaign development and monitoring purposes
• Utilize data-driven insights to segment email lists effectively
• Personalize email content to cater to different audience segments
• Proficiently use Outreach as the primary platform for email outreach campaigns
• Familiarity with Seamless, ZoomInfo, and Sales Navigator for lead generation and research
• Conduct A/B tests to optimize email subject lines, content, and calls-to-action
• Analyze test results and implement improvements
• Monitor and analyze email campaign performance, including open rates, click-through rates, and conversion rates
• Provide actionable insights and recommendations for continuous improvement
• Ensure email campaigns comply with relevant regulations (e.g., CAN-SPAM, GDPR)
• Stay up-to-date with email marketing best practices and industry trends
• Prepare regular reports showcasing the effectiveness of email marketing efforts
• Track key performance metrics and communicate results to clients and internal teams

Preferred Qualifications

Bachelor's degree in Marketing, Communications, or a related field

Benefits

• Remote-first company with colleagues in the US, Italy, and Argentina
• Yearly $1000 Development Budget
• $500 Anniversary flight to go anywhere in the world on your first anniversary
• Hey Taco for daily recognition and a rewards program
• Unlimited PTO, Summer Fridays, Time off between holidays