Summary
Join our team as an experienced SMM targeting specialist to manage multi-language social media advertising campaigns, leveraging your expertise to launch and optimize targeted ad campaigns for diverse audiences.
Requirements
- At least 3 years of experience in targeted advertising
- Proven experience managing ad campaigns on multiple platforms (Facebook, Instagram, TikTok, LinkedIn, etc.) in different languages
- Proficiency in English at B2 level or above
- Strong analytical skills to assess campaign results and implement optimizations
- Knowledge of targeting strategies, A/B testing, and audience segmentation for multilingual campaigns
- Familiarity with social media analytics tools (Facebook Ads Manager, Google Analytics, etc.)
- Excellent communication skills and the ability to work well within a team
- Ability to effectively manage advertising budgets and optimize costs
Responsibilities
- Setting up, managing, and optimizing multi-language advertising campaigns on various social media platforms (Facebook, Instagram, TikTok, LinkedIn, etc.)
- Developing targeting strategies for different audiences across regions
- Optimizing campaigns to achieve key performance metrics (CPC, CTR, ROAS) and continuously improving results
- Collaborating with content and creative teams to create relevant ad materials in different languages
- Conducting audience research to identify segments, interests, and behaviors for more accurate targeting
- Monitoring campaign performance, identifying optimization opportunities, and making data-driven adjustments
- Preparing campaign performance reports, analyzing insights, and developing recommendations for further improvements
- Keeping up-to-date with the latest trends and updates in social media advertising
Benefits
- Full-time, remote position
- Competitive salary in USD
- Professional development and career growth
- Opportunity to work on interesting and impactful projects across various industries