Campaign Manager

Summary

Join us at Nextiva, a forward-thinking company changing the game with a conversation-centric platform that unifies team collaboration and customer experience. We're looking for a skilled Campaign Manager to support integrated marketing programs driving growth across new business demand generation and customer marketing.

Requirements

• 4+ years of experience in B2B marketing or campaign management, ideally within Mid-Market/Enterprise B2B SaaS
• Strong project management skills, with proven experience in coordinating multi-channel campaigns from start to finish
• Familiarity with demand generation metrics, funnel analytics, and customer lifecycle marketing
• Experience with marketing automation tools and CRM platforms (Salesforce experience is a plus)
• Ability to interpret data, provide actionable insights, and optimize campaigns based on performance metrics
• Collaborative and organized, with a track record of managing cross-functional projects and meeting deadlines

Responsibilities

• Assist in the development and end-to-end execution of multi-channel marketing campaigns, including campaign setup, timeline management, and budget oversight, to drive both new customer acquisition and engagement with existing customers
• Manage campaign milestones, deliverables, and timelines to ensure on-time, high-quality execution of demand generation and customer marketing initiatives
• Work closely with demand generation, product marketing, customer marketing, and sales teams to align messaging, ensure campaign consistency, and provide support in targeting the right personas across various channels
• Measure, analyze, and report on campaign performance, working with data and analytics teams to provide insights and recommendations for continuous improvement
• Collaborate with XDR and sales teams to monitor and support the sales funnel, ensuring marketing campaigns are effectively driving qualified leads and nurturing customer relationships

Benefits

• Multiple health plan options to suit your needs, including medical, dental, vision, and telemedicine coverage
• Life, disability, and supplemental indemnity plans
• Flexible Time Off (FTO) for salaried employees, PTO for hourly employees, Paid Sick Time (PST), paid parental bonding leave, and paid holidays
• 401(k) with company match, Health Savings Accounts with company contributions, Dependent Care FSA
• Employee Assistance Program and comprehensive wellness initiatives