Category Manager

Summary

Join Once Upon a Farm as a Category Manager and leverage your analytical skills and retail sales experience to drive growth in our Grocery, Natural, and Alt Channels business. You will create compelling selling tools, present to internal and external stakeholders, and become a subject matter expert on the retail landscape. Responsibilities include analyzing syndicated data, developing customized solutions for distribution and assortment, and crafting data-driven selling stories. This remote-first position requires 3+ years of retail sales category management experience in food and beverage, 5+ years of CPG/FMCG experience, and advanced knowledge of market research data. The company offers a competitive salary, comprehensive benefits, and a supportive, purpose-driven work environment.

Requirements

• A bachelor’s degree in Business or a related field, or equivalent years of experience, preferred
• 3+ years of Retail Sales Category Management experience in the food and/or beverage industry required
• 5+ years of industry experience in Consumer Packaged Goods/Fast Moving Consumer Goods required
• Advanced knowledge of Microsoft Suite, Outlook, Slack, and other professional platforms
• Advanced knowledge of SPINS, IRI, Nielsen, Panel Data, and Loyalty card data
• Exceptional organizational, communication, and time management skills
• Highly proficient analytical skills
• Must be able to establish and maintain strong internal and external working relationships
• Up to 50% travel required: Although this role is a remote work-from-home position, we “Farmers” do meet as a company and/or as a department a few times a year. Also, anticipate travel to support retailer meetings
• Genuine passion for improving childhood nutrition for a healthier and happier planet
• Must reside in the United States to be considered for this position
• Please note that visa sponsorship is not available for this position

Responsibilities

• Support our Regional Grocery, Natural Independents, & Alt Channels business
• Through the analysis of syndicated data, support strategic selling initiatives and develop impactful insights that meet category and retailer-specific needs
• Employ category management tools to develop customized solutions for distribution space, assortment, and planogram recommendations
• Create and present account-specific category reviews providing unbiased analysis, interpretation, and recommendations for improving category performance
• Craft robust fact-based selling stories utilizing syndicated data, retailer-specific POS data, panel data, shopper-card data, and other research
• Articulate category trends and understand the performance of all accounts
• Provide monthly scorecards and business updates to drive accountability and engagement across our broker teams
• Support the development and implementation of comprehensive category strategies, ensuring alignment with overall business objectives
• Support project work as requested by the Sr. Category Manager and Leadership Teams

Preferred Qualifications

• Previous exposure to cross-functional work between Sustainability and Sales preferred
• Desire to contribute to a dynamic high-growth, purpose-driven work environment
• Demonstrated ability to thrive in ambiguity while deeply understanding business needs

Benefits

• Salaried, Full-Time, Exempt
• The anticipated salary range for this position is $90,000.00-$120,000.00. The actual salary offer will carefully consider a few factors, including your skills, qualifications, experience, and location. Certain positions are eligible for additional forms of compensation such as bonuses, stipends, equity, and role-specific perks
• Remote-first work environment
• Annual Bonus
• 401(k) program + 4% company match after three months
• New Hire Remote Life Stipend + annual Nourish and Nurture Allowance
• Monthly Cell and Internet Stipend / Monthly auto, cell, and internet stipend (some sales roles)
• Quarterly Farm-to-Fridge home deliveries and Employee Discounts
• New Parents: Up to 18 weeks of paid Parental Leave, Baby Steps Back To Work, 3 months’ supply of Once Upon A Farm products, and breast milk shipping service and support for those who travel after birth for the duration of your breastfeeding journey
• Unlimited Paid Time Off
• Paid Volunteer Time
• Paid Time Off to fulfill civic responsibilities, including jury duty and voting in local, state, and national elections
• Medical Insurance for the employee covered at 100% on select plans with additional plan options at a reduced cost to the employee
• Vision and Dental Insurance covered at 100% for the employee and dependents
• Life insurance
• Flexible spending account (Medical & Dependent Care) and Health savings accounts for applicable plans
• Employee assistance program (EAP)
• All other benefits, leaves, and insurance as required by law, based on your specific residence