Cold Email Campaign Manager

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Agency Services

πŸ“Remote - India

Job highlights

Summary

Join Agency Services as a skilled Cold Email Campaign Manager and drive acquisition through innovative email marketing strategies, managing hundreds of campaigns, performing A/B testing, and overseeing multiple lead sources.

Requirements

  • Proven experience in managing cold email campaigns with a focus on lead generation
  • Strong understanding of A/B testing principles and how to apply them to email marketing
  • Excellent written communication skills with the ability to craft compelling email content
  • Experience with email marketing tools and CRM platforms for campaign management
  • Analytical mindset with strong data interpretation skills
  • Exceptional organizational skills, with the ability to manage multiple campaigns simultaneously

Responsibilities

  • Design, implement, and manage hundreds of cold email campaigns aimed at lead generation and client acquisition
  • Conduct A/B testing on subject lines, email body content, and call-to-action strategies to optimize open and response rates
  • Utilize various lead sources to identify and target ideal prospects effectively
  • Analyze campaign performance metrics to derive actionable insights and improve future initiatives
  • Maintain organized documentation of all campaigns, including results, testing outcomes, and lead sources
  • Collaborate with the sales and marketing teams to align email strategies with overall business goals
  • Stay updated on the latest trends and best practices in cold emailing and digital marketing to keep strategies fresh and effective

Benefits

  • Work as an independent contractor (1099) with tons of flexibility
  • Enjoy the freedom to work from anywhere you choose
  • Determine your own schedule and have a better work-life balance
  • Gain experience in digital PR and media pitching across diverse industries
  • Access to a dynamic team for collaboration and support

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