ClickView is hiring a
Content Marketing Lead, Remote - United States

Summary

The job is for a Content Marketing Lead at a worldwide leading educational video company, based in the US with remote work. The role involves creating content, managing events, and executing marketing campaigns for K-12 educational leaders.

Requirements

• Proven experience in a marketing role, preferably within the edtech sector or education
• Strong copywriting skills with a portfolio of compelling content created for digital and traditional platforms
• Experience in email marketing, including campaign development and performance analysis
• Ability to work independently in a remote environment while collaborating effectively with a global team
• Flexibility to work across different time zones to coordinate with the global marketing team based in Australia
• Familiarity with marketing automation tools and lead generation techniques

Responsibilities

• Develop compelling and high-quality thought leadership content tailored for K-12 educational leaders
• Write engaging copy for various marketing channels, including LinkedIn, email campaigns, blog posts, and white papers
• Plan and execute in-person events aimed at engaging K-12 education professionals
• Create and manage content marketing campaigns for LinkedIn and email that drive engagement and lead generation
• Work with our Marketing Automation Specialist to develop targeted email marketing campaigns to nurture leads and convert them into sales opportunities
• Monitor and analyze the performance of LinkedIn and email campaigns, making data-driven adjustments to improve results
• Work closely with a marketing manager, marketing automation specialist and graphic designer who are based out of Sydney, Australia to produce compelling content and marketing material
• Coordinate with the US-based sales team to understand their needs and create content that supports lead generation and sales efforts
• Drive targeted marketing campaigns to expand ClickView's reach and growth in the US K-12 market

Preferred Qualifications

• Experience as an educator or working within the education sector
• Proficiency in using LinkedIn for professional content marketing and engagement
• Knowledge of the US K-12 education landscape and its key challenges and opportunities
• Experience in event strategy and management, particularly in the education sector
• Previous experience in a lead generation role in an edtech or education-related company

Benefits

• Paid leave - 20 days paid annual leave, paid sick leave and extra paid Wellbeing and Volunteering leave
• 401k match and Platinum health insurance (80% coverage) with vision and dental included
• Flexible working hours and arrangements to accommodate for different working preferences and personal situations
• Generous parental leave policy - offering 16 week’s full pay
• 100 days working from anywhere - work remotely from a different location for up to 100 calendar days per year
• Learning and Development budgets - access to LinkedIn Learning, along with professional opportunities made available to all our teams, so you can continue growing to be the best you
• Wellbeing Policy - with access to EAP and wellbeing apps, we put your mental health and wellbeing at the forefront of what we do