Content Strategy Manager

Summary

Join Terra as a Content Strategy Manager and lead diverse client accounts, crafting innovative strategies and exceptional content. This role requires a strategic mind, strong writing skills, and 7+ years of agency experience. You will develop and execute content strategies, collaborate with cross-functional teams, and serve as a key client contact. The ideal candidate possesses expertise in content creation, editing, SEO, and UX writing, with a focus on the health and finance sectors. This position offers unlimited PTO, comprehensive health insurance, paid parental leave, a 401(k) plan, remote work options, and various other perks.

Requirements

• Have 7+ years of experience — including at a creative or digital marketing agency — leading client projects and crafting effective content strategies
• Be an exceptional writer with a talent for simplifying complex ideas and delivering high-quality work across diverse formats such as webpages, emails, long-form reports, and social media
• Be an experienced editor skilled at refining content for clarity, impact, and brand consistency while ensuring alignment with marketing goals
• Have helped lead client branding initiatives — from discovery through execution, in alignment with strategic goals
• Be knowledgeable about the global health and finance sectors — or be eager to immerse yourself in these industries
• Be familiar with the fundamentals of search engine optimization and best practices for UX writing
• Be a collaborative, confident leader who excels at building relationships and working with cross-functional teams
• Be detail-oriented and highly organized. Be adept at juggling multiple projects in a collaborative environment while managing a high-volume workload and tight turnaround times
• Be skilled at managing your time and establishing priorities, while remaining flexible to adapt to shifting client demands

Responsibilities

• Develop and execute content strategies tailored to the unique needs of your clients, particularly in the health and finance sectors
• Partner with our SEO, paid media, design, and development teams to ensure seamless delivery of multichannel, multiformat content campaigns
• Serve as a key point of contact for clients, building strong relationships and fostering trust through clear and effective communication
• Lead client discovery meetings to understand their goals, challenges, and target audiences, translating insights into actionable strategies and tactics
• Collaborate with clients to define project objectives and present strategic recommendations with confidence and clarity
• Develop tailored content strategies that align with client needs and business objectives, ensuring all deliverables meet or exceed expectations
• Act as a strategic partner, providing thoughtful guidance and solutions that address client feedback and evolving priorities
• Write and edit content and copy for clients across diverse industries, maintaining the highest level of creativity and impact
• Conduct in-depth research, including data analysis, to support impactful content
• Oversee the content production of internal and freelance writers on your accounts, ensuring all work meets quality expectations and aligns with project goals
• Optimize content strategies to drive measurable outcomes. Contribute to performance analysis and reporting
• Act as a mentor and resource to junior team members, providing feedback and promoting professional growth

Preferred Qualifications

Have a journalism background

Benefits

• Unlimited paid time off, with an additional 4 mental wellness days per year
• 100% company funded health insurance, with dental and vision options
• Paid parental leave
• 401(k) plan to help save for your future
• Permanent remote work option
• Summer Fridays (office closes at 3:00 PM) and Fall/Winter/Spring Fridays (office closes at 5:00 PM)
• Monthly wellness stipend and quarterly employee appreciation gift
• One-time reimbursement for work from home equipment
• Monthly team bonding sessions
• Pre-tax commuter benefits
• The opportunity to join a dynamic, close-knit team that loves going to work with and for each other every day