Awesome Motive is hiring a
Content Team Lead

Summary

The job is for a Content Team Lead at Awesome Motive's WPForms team. The role involves leading a team, executing content strategies, and marketing campaigns. The candidate should have 5+ years of experience in content production and growth marketing for product-led/ freemium SaaS.

Requirements

• Relevant Experience: You have 5+ years of experience in content production and growth marketing for product-led/ freemium SaaS, ideally in the B2B/ SMB space
• Team Management and Leadership: You have proven management experience and have successfully led a team of 3-5 people, including hiring, training, motivating, and retaining the best talent in the industry
• WordPress Experience: You have a good working knowledge of managing self-hosted WordPress sites
• Growth Marketing: You have experience in conversion rate optimization, email optimization, and video marketing
• SEO and GEO: You have advanced understanding of SEO best practices and AI platforms, including the use of generative AI to level up
• Content Strategy: You understand our target audience and can develop effective strategies to drive growth
• Data & Analytics: You are comfortable creating your own reports in tools such as SEMrush, Ahrefs, GA4, and Looker Studio, and you know how to measure valuable outcomes on YouTube
• Communication Skills: You communicate effectively across the team and the business
• Continuous Learning: You show an active interest in emerging technologies and new marketing strategies

Responsibilities

• Lead and manage a team responsible for executing successful content strategies and marketing campaigns that drive results
• Direct team members’ work, remove barriers to success, be proactive in identifying potential blockers, and recommend process improvements
• Provide conversion-focused feedback and suggestions for content marketing activities across all channels
• Demonstrate a strong understanding of SEO/ GEO, Google updates, and analytics
• Communicate regularly with the Content Manager about any issues or challenges faced by you or your direct reports
• Be a role model; lead by example in your communication and attendance

Benefits

• Competitive Salary
• Term Life Insurance and Accidental Death & Dismemberment for all full-time team members during their employment
• Health, Dental, and Vision Insurance benefits for full-time U.S. employees
• Work from your home. We’re spread out all over the world – United States, Canada, Ukraine, India, Pakistan, Singapore, and more
• Flexible PTO after 90 days of employment. We encourage employees to take the time they need for a vacation, stay healthy, and spend time with friends and family
• Holidays (based on your location)
• Paid maternity and paternity leave
• We happily provide or reimburse software you’ll need as well as books or courses that promote continued learning
• We cover all costs of company travel (including our annual all-company retreat and mini-team meetups)
• Additional Perks include AM Welcome Box for new team members, Yearly Anniversary Gifts, and Technology Stipend each work anniversary
• We give you the opportunity to solve challenging and meaningful problems that make a difference
• Ability to work with some of the best people in the business through frequent, if not daily, interactions