
Creative Director

Headway
Summary
Join Headway as Creative Director and lead the transformation of mental healthcare perception and access through impactful brand storytelling and high-performing growth campaigns. Define the brand identity, drive measurable growth, and partner with executives and cross-functional leaders. Shape Headway's global presence by building creative systems and campaigns that resonate with millions seeking mental healthcare and thousands of providers. The role involves leading a world-class creative team, owning the creative and brand foundation, translating business objectives into actionable strategies, and partnering with Product Design for brand cohesion. This leadership position requires a strong portfolio, extensive team management experience, and expertise in growth marketing and creative operations scaling.
Requirements
- 5+ years as a Creative Director with a portfolio demonstrating impactful, boundary-pushing creative work
- Demonstrated experience managing creative teams of 10+ people while executing major rebrands or brand evolutions that generated quantifiable business impact and market differentiation
- Combined agency and in-house experience with Series C/D+ startup environment, preferably in healthcare, wellness, or mission-driven companies that balance purpose with growth
- Exceptional artistic vision and design sensibilities with meticulous attention to detail, aesthetics, and brand consistency across all creative touchpoints
- Growth marketing expertise with proven track record of developing creative campaigns that improved conversion rates through systematic testing and optimization
- Experience scaling creative operations during periods of rapid company growth, including building processes, systems, and team structures that maintain quality while increasing output
- Track record of successfully navigating complex stakeholder environments while maintaining creative integrity and meeting aggressive business timelines
Responsibilities
- Lead and scale a world-class creative team with diverse expertise, including brand design, copy, video production, and campaign development, as well as Creative Ops
- Own creative and brand foundation: including brand identity systems, creative templates, campaign frameworks, etc
- Translate business objectives and brand goals into actionable creative strategies and executions
- Drive brand and creative initiatives to tell compelling story for Headway with execs, marketing and product leadership
- Partner with Product Design to maintain brand cohesion across all the key touchpoints across marketing and product
Benefits
- Equity compensation
- Medical, Dental, and Vision coverage
- HSA / FSA
- 401K
- Work-from-Home Stipend
- Therapy Reimbursement
- 16-week parental leave for eligible employees
- Carrot Fertility annual reimbursement and membership
- 13 paid holidays each year as well as a Holiday Break during the week between December 25th and December 31st
- Flexible PTO
- Employee Assistance Program (EAP)
- Training and professional development
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