Creative Manager

Summary

Join Influential, the world's largest influencer marketing company, and become our experienced Manager, Creative! You will lead creative ideation and oversee production of dynamic campaigns for Fortune 500 brands, focusing on the beauty industry. This remote position offers flexible time off, comprehensive benefits, and a collaborative work culture. You'll develop creative concepts, determine media mixes, guide creative teams, craft compelling brand stories, and collaborate with internal teams. The ideal candidate possesses 5+ years of experience in creative strategy or creator marketing, strong communication and writing skills, and a passion for the beauty industry. Competitive compensation and a supportive environment await!

Requirements

• At least 5+ years experience in creative strategy, marketing/advertising, or creator marketing
• You stay up-to-date on the latest trends and innovations in the social realm
• Comfortable navigating the nuances of developing creative ideation and strategy for beauty campaigns
• You're an insanely strong communicator with presentation skills that command attention
• You must have strong writing skills…because you’re going to write…a lot
• You have an eye for design/aesthetics
• You have a bias for action and don’t wait to improve our team’s output
• You're comfortable creating organization and processes where none may already exist
• Bachelor’s Degree or equivalent experience

Responsibilities

• Develop creative concepts that differentiate the brand and resonate with the target audience
• Generate innovative and strategic ideas for beauty campaigns that align with client objectives
• Determine the optimal media mix and social platform allocation for maximum impact
• Provide clear guidance to creative and creator teams to ensure that the creative execution aligns with the campaign's strategic vision
• Craft persuasive and compelling brand stories that connect with consumers on an emotional level
• Develop key messaging and positioning that effectively communicates the brand's value proposition
• Utilize consumer insights and market data to inform creative decisions and refine campaign strategies
• Create and deliver persuasive presentations to beauty brands that outline the strategic rationale behind campaign concepts and ideas
• Collaborate closely with internal teams including Client Solutions, Creator Management, and Strategy and Analytics to ensure creative is seamlessly translated into campaign execution
• Stay current on industry trends, emerging technologies, and best practices in advertising and creative strategy

Preferred Qualifications

• Startup experience is strongly preferred
• Extremely proficient in Google Slides and PowerPoint

Benefits

• Remote company - work from home!
• Competitive compensation
• Flexible time off with inclusive holiday benefits
• Comprehensive medical, dental & vision insurance for employees
• 401(k) matching
• An awesome collaborative work culture, a diverse team, and more!