Creative Strategist

Summary

EyeCarePro, a leading digital marketing firm for eyecare professionals, is seeking a Senior Web Designer with a rich background in branding, web design, and social media design. The candidate will be responsible for designing websites, PPC LPs, site templates, web banners, email campaigns, social media campaigns, corporate brochures, posters, tradeshow booths, and maintaining accuracy and attention to detail throughout the creative process.

Requirements

• Possess a deep understanding of brand identity, typographic theories, color theory, web WC3 + ADA standards, and the creation of design systems and brand standards
• Demonstrate a passion for user-centered design honed through professional experience
• Excel in Photoshop, Illustrator, WordPress, and bonus points for proficiency in Figma
• Possess a Bachelor of Arts degree in Graphic Design or a related field, or equivalent experience
• Leverage 5+ years of industry experience to deliver top-notch designs that captivate and inspire

Responsibilities

• Unleash your innate creativity and seamlessly generate concepts for web and print designs
• Design responsive websites, PPC LPs, and site templates across various devices, prioritizing mobile-first design principles
• Execute all design tasks with finesse, including web banners, email campaigns, social media campaigns, corporate brochure design, posters, tradeshow booths, etc
• Collaborate closely with the Creative Director and the extended web design team to optimize web functionality, design, site architecture, user interface, and navigation
• Source innovative images to enhance online and offline creative projects