CRM Executive

Summary

Join Justlife, a fast-growing tech startup in Dubai, and become a CRM Executive in the Marketing department. This key role involves managing email and WhatsApp campaigns, overseeing social media content and influencer campaigns, coordinating with internal teams, and developing branded materials. You will also analyze customer data to optimize CRM strategies and proactively identify areas for improvement. The position requires a Bachelor's degree in a related field and 3+ years of experience in marketing communications with a strong CRM background. Justlife offers flexible working hours, remote work arrangements, extra vacation time, and various other benefits.

Requirements

• Bachelor's degree in marketing, advertising, engineering, business, or a related field
• 3+ years experience in marketing communications, with a strong background in CRM campaign execution, brand strategy development, and customer engagement
• Strong and hands-on experience with CRM platforms, campaign automation, and data-driven decision-making
• Ability to interpret and leverage customer data to optimize marketing strategies
• Passion for optimizing CRM as a key marketing channel and implementing creative engagement strategies
• Ability to identify and troubleshoot issues, providing clear and actionable feedback
• Strong organizational skills and attention to detail to ensure testing thoroughness
• Demonstrated ability to work independently and within a team to meet project goals

Responsibilities

• Execute and oversee email and WhatsApp campaigns, ensuring quality and analyzing results
• Manage automated customer journeys and oversee discount/credit uploads in the CRM system
• Plan and review organic social media content to ensure brand consistency and engagement
• Oversee influencer campaigns on TikTok and Instagram, managing relationships for maximum impact
• Coordinate with internal teams to enhance campaign effectiveness
• Lead partnership deliverables, evaluating renewals and identifying new opportunities
• Develop branded materials (e.g., uniforms, promotional items) in collaboration with design teams
• Manage video production projects from ideation to execution, ensuring high-quality output
• Support content requests for app/web updates and business development initiatives
• Analyze customer data to improve CRM strategies, ensuring efficient execution and process optimization
• Take ownership of CRM initiatives, proactively identifying areas for improvement and growth

Benefits

• Flexible working hours and remote working arrangements depending on the job
• One-day extra vacation on your birthday with our JustHoliday!
• Free Justlife credits so you can enjoy our own services
• Work reality escapes opportunities through team-building games, challenges, and many more activities
• Working with a great team and entrepreneurial spirit
• Continuous learning with mentorship, coaching, on-the-job, and internal-external training
• Never-ending growth and fast career development and internal career opportunities
• A fair and objective Performance Management System
• Ignition of the hero in you through our ‘’JustHeroes’’ Reward and Recognition Program
• Availability of company discounts and gift vouchers
• A bonus for every successful Employee Referral