CRM Executive

Summary

The job involves planning and executing CRM communications for Moonpig's most loyal customers, working closely with various stakeholders. The ideal candidate has some experience in executing CRM campaigns, enjoys working with multiple stakeholders, is analytically minded, and passionate about CRM and customer loyalty.

Requirements

• Has some working experience and execution of CRM campaigns
• Confident building email templates (may have some design or HTML experience)

Responsibilities

• Support the planning and own the execution of the cross channel monthly communications plan
• Support the planning and own the execution of new communication touchpoints that drive repeat orders across multiple markets
• Build and champion email best practice and new platform features including targeting, personalisation and template developments
• Develop our testing plan to ensure we continuously optimise our communication touchpoints, including planning, briefing and reporting on any new tests
• Reporting on performance of campaigns and sharing results with relevant stakeholders

Preferred Qualifications

• Enjoys working with multiple stakeholders
• Analytically minded, always seeking new opportunities and spotting trends in data and results
• Passion for CRM and customer loyalty