Crypto Copywriter

Summary

Join Token Metrics as a creative and motivated copywriter! You will be responsible for researching company goals, identifying growth opportunities, designing experiments, and implementing projects to achieve those goals. Data analysis and reporting will be key aspects of the role. Success requires meeting deadlines and working effectively under pressure. This position is ideal for a creative thinker who can collaborate or work independently. Token Metrics offers a dynamic environment working with a diverse clientele in the cryptocurrency investment space.

Requirements

• Earned or earning a Bachelor’s degree in advertising, journalism, marketing, or a related field
• Copywriting experience
• Understanding of digital marketing and social media
• Creative thinker who can collaborate creatively or work autonomously
• SEO and SEM knowledge

Responsibilities

• Researching and understanding the company's long-term goals
• Pinpointing issues that are hampering growth for the business
• Choosing, setting, and prioritizing growth goals for the company
• Identifying growth opportunities for the company
• Designing and setting up experiments to test whether designed interventions will impact the business
• Implementing projects to achieve growth goals for the company
• Using data, analytics, and other tools to inform decisions and growth strategies
• Ensuring that resources inside and outside the business improve growth
• Reporting on initiatives and projects to management and founders
• Replicating successful strategies at scale and in new markets

Preferred Qualifications

• Experience with and/or interest in crypto
• Demonstrate experience with strategic B2C/B2B email marketing and creating paid marketing content