CertifID is hiring a
Demand Generation Associate

Summary

The job is for a Demand Generation Associate at CertifID, responsible for driving growth in leads through campaign execution. The company offers benefits such as PTO, equity, wellness benefit, generous family leave policy, hybrid work environment, health insurance, 401k with matching, life insurance, and a strong company culture.

Requirements

• 2+ years of experience in demand generation, partnership marketing, digital marketing, or a related marketing field, ideally within SaaS and B2B marketing
• Proven exposure in running demand gen campaigns from start to finish, with measurable results
• Proven experience with project management best practices and marketing automation tools
• Familiarity with marketing automation platforms (e.g., HubSpot) and CRM systems (e.g., Salesforce)

Responsibilities

• Own the development and execution of partner demand generation campaigns from ideation to launch, driving immediate growth in leads and engagement
• Design and deliver innovative campaigns using a variety of channels, including gifts, direct mail, in-person events, and virtual experiences
• Monitor and analyze campaign performance metrics, providing insights to optimize conversion rates and ROI
• Increase engagement among partner sales reps by creating shared-value campaigns that excite and empower them to actively promote CertifID to their customers
• Partner with the sales team to ensure smooth lead handoff and follow-up, while sharing valuable insights on lead quality and campaign effectiveness

Benefits

• 20 days PTO + 5 Paid Sick Leave + No work on your birthday + 12 Company Paid Holidays
• Volunteer Hours
• Equity
• Wellness Benefit
• Generous family leave policy
• Hybrid work environment
• Health, Dental and Vision Insurance
• 401k with matching
• Life Insurance