Middle Seat Digital is hiring a
Digital Advertising Strategist in United States

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Digital Advertising Strategist
🏢 Middle Seat Digital
💵 $60k-$65k
📍United States
📅 Posted on Jul 1, 2024

Summary

The job is for a temporary full-time digital strategist position at Middle Seat, a progressive media and fundraising firm. The role involves managing advertising campaigns, developing media plans, handling client invoicing, budgeting, and escrow, writing ad copy, setting up and reviewing ad campaigns on various platforms, assisting with A/B testing, analyzing reporting, managing ad vendor communications, project management for external ad buys, and managing client CRMs. The candidate should have 1-2 years of experience in the field, a demonstrated commitment to progressive politics, attention to detail, organization, teamwork, and the ability to work extended hours when needed.

Requirements

  • 1-2 years experience working on advertising campaigns with major platforms (Facebook, Google Ads, The Trade Desk, etc.)
  • Demonstrated commitment to progressive politics
  • Attention to detail and organization while managing tight deadlines and multiple projects
  • Enjoy working with a team but also a self starter who will take projects to the next level
  • Able to work extended hours when needed; comfortable being available for urgent client requests outside of normal business hours during election season

Responsibilities

  • Lead 1-2 client accounts as the day-to-day client contact and strategist
  • Run ad campaigns from start to finish
  • Develop direct response media plans and lower-scale persuasion and awareness media plans
  • Manage invoicing, budgeting, and escrow for the clients you lead
  • Write compelling ad copy with clear theories of change
  • Set up and review ad campaigns on all platforms
  • Assist with A/B testing everything
  • Review reporting each day and execute optimizations deftly
  • Manage ad vendor communications and project management for external ad buys
  • Manage client CRMs
  • Project manage and delegate tasks to client partners
  • Fulfill other responsibilities as requested

Preferred Qualifications

  • Agency experience
  • Experience working in political CRMs (ActionKit, Action Network, EveryAction/NGP, NationBuilder, etc.)
  • Knowledge of basic HTML and CSS for landing page templating
  • Experience placing programmatic ads with The Trade Desk or equivalent buying platform

Benefits

  • 100% premium coverage for health, dental, and vision
  • Zero deductible health plan
  • $50 monthly mobile phone subsidy upon presentation of supporting documentation
  • Mental health expense subsidy of up to $300 per month upon presentation of supporting documentation
  • $100 monthly student loan reimbursement upon presentation of supporting documentation
  • Professional development stipend
  • 10-15 paid vacation days off, depending on the anticipated length of employment
  • Unlimited sick leave
  • Commuter benefits for public transportation for staff in the DC Metro Area
  • Coworking space stipend for cycle hires outside of the DC Metro Area
  • Flexible work from home schedule (or work in our D.C. office)
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