Digital Marketing Campaigns Specialist

Summary

Join ELEKS Marketing team as a Digital Marketing Campaigns Specialist to manage PPC campaigns in the DACH region. You will oversee social media, search engine, and email marketing for ELEKS's offerings, aiming for high-ROI lead generation. This role demands expertise in LinkedIn, Xing, and Google Ads campaign optimization. Strong analytical skills, German fluency, and teamwork are essential. Google Analytics and Google Ads certifications are valued assets. The position offers challenging tasks, professional development, a supportive team, and a dynamic work environment.

Requirements

• Proven experience in setting up and optimizing LinkedIn, Xing, and Google ads campaigns for lead generation
• Working knowledge of web analytics tools
• German – native or at least advanced, English - upper-intermediate or higher
• Excellent research and analytical skills
• Self-disciplined, organized and detail-oriented
• Good team player

Responsibilities

• Plan and execute digital marketing campaigns, including email, SEM, display and social media advertising
• Write attractive and concise copy for advertising and other marketing materials
• Collaborate with internal teams to create landing pages and optimize the user experience
• Measure and report the performance of digital marketing campaigns
• Provide marketing support for the sales team in the region

Preferred Qualifications

• Google Analytics and Google Ads certifications
• Thirst for knowledge constantly reading and studying

Benefits

• Challenging tasks
• Competence development
• Team of professionals
• Dynamic environment with a low level of bureaucracy