Director, Channel Partnerships

ASAPP
Summary
Join ASAPP as a Director, Channel Partnerships, and build the company's Channel Partnership Strategy, ensuring its successful execution. You will manage relationships with existing partners, source new strategic partners, and collaborate with the Partner Manager. This role significantly contributes to ASAPP's growth strategy. You will develop and execute channel strategies to deliver measurable pipeline and revenue, recruit strategic partners, and create streamlined onboarding processes. You'll also manage stakeholder relationships, develop co-selling/co-marketing opportunities, and align channel strategy with company-wide objectives. Finally, you will forecast and track channel-sourced revenue and represent ASAPP at industry events.
Requirements
- 10+ years in B2B SaaS Partnerships within Enterprise and/or Contact Center space (AI/ML experience preferred)
- Proven success navigating complex partner ecosystems (integrators, consultancies, resellers)
- Track record of executing strategic vision to achieve revenue targets
- Experience scaling partner programs from early-stage to maturity
- Strong negotiation skills with understanding of legal and compliance considerations
- Executive-level presentation and public speaking abilities
- Established network of relevant partnerships, especially with emerging technologies and major marketplaces
- Leadership skills with ability to drive cross-functional change
- Collaborative approach working with Engineering, Product, Finance, Marketing and Sales
Responsibilities
- Develop and execute channel strategy that delivers measurable pipeline and revenue
- Recruit strategic partners through effective sourcing, vetting, and negotiation
- Create streamlined partner onboarding and enablement processes with playbooks and joint marketing materials
- Establish certification and training programs for channel partners
- Manage stakeholder relationships across customers, prospects and partners, developing co-selling/co-marketing opportunities
- Developing and refining high-level integration architecture between ASAPP & channel partners
- Translate ASAPP's technical capabilities into compelling partner value propositions
- Align channel strategy with company-wide objectives and OKRs
- Forecast, maintain and close channel-sourced revenue pipeline
- Define and track KPIs to measure channel program performance
- Represent ASAPP at industry events and partner conferences
Preferred Qualifications
Financial modeling and experience with PRM/CRM tools preferred
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