Flex Super App is hiring a
Director of Content Marketing in Worldwide

Summary

The job description is for a Director of Content Marketing at Flex, a finance super app company that focuses on undigitized industries like construction and logistics. The role involves strategic content leadership, building brand through content initiatives, product launch and messaging, providing media and PR guidance, setting goals, and leading the editorial vision. The ideal candidate has 5 years of experience managing content strategy from SMBS and Mid-Market companies, is highly adaptable, has strong communication skills, and is eager to make an impact in Flex's huge underserved industry.

Requirements

• Minimum 5 years managing content strategy from SMBS and Mid-Market ($1-50M in revenue) from the early stages of a B2B startup through rapid expansion
• Experience in search engine and conversion rate optimization (both content and technical)
• Strong orientation towards metrics with a proven methodology for setting attainable yet ambitious targets, routinely assessing productivity/progress, and making real-time adjustments

Responsibilities

• Spearhead the development and execution of Flex's content strategy, ensuring it aligns with our brand values and resonates with our target audiences
• Drive the narrative of our brand through innovative content initiatives, focusing on SEO, CRO, SEM, and website architecture to attract and engage through various channels like organic, paid, direct, and referral streams
• Collaborate closely in launching new products, crafting compelling messaging strategies, and providing essential resources to bolster our sales team and partners
• Lead the editorial vision and strategic direction for Flex's online presence, ensuring content is not only engaging but also drives inbound interest and builds our pipeline
• Offer expert advice on media training and public relations initiatives, positioning Flex as a thought leader in the industry
• Project manage content projects cross-functionally to deliver on budget, timeline, and goals

Benefits

• A visionary founding team with elite backgrounds and substantial industry experience
• A substantial Series A round, providing ample growth and opportunities
• A culture that supports remote work and values connection through semi-annual offsites
• Support from leading Silicon Valley venture capitalists and industry insiders
• An attractive compensation package, including comprehensive benefits and perks