Director of Customer Marketing and Analyst Relations

SingleStore
Summary
Join SingleStore as the Director of Customer Marketing and Analyst Relations, reporting to the VP of Marketing. This impactful role focuses on enhancing SingleStore's market presence through compelling customer narratives, strong analyst relationships, and impactful partner marketing. You will act as a bridge between technical expertise and market influence, ensuring customer stories are effectively communicated and innovations are understood. The position demands strategic thinking and operational excellence, requiring the ability to build relationships, drive thought leadership, and elevate brand credibility. You will translate complex technical information into clear value propositions and leverage customer insights to create impactful stories. Success in this role requires experience in influencing analyst evaluations, building customer credibility, and collaborating effectively across various teams.
Requirements
- 7โ10+ years of experience in customer marketing, analyst relations, product marketing, or strategic communications within a B2B tech environment
- Direct experience managing high-visibility analyst relationships, including Magic Quadrant, Forrester Wave, and equivalent evaluations
- Proven success building and scaling customer reference programs and advocacy content in partnership with sales, customer success, and product teams
- Ability to craft technically credible marketing content such as case studies and messaging frameworks
- Strategic mindset and strong cross-functional influence; able to operate at both executive and tactical levels
- Experience collaborating with cloud or technology partners on co-marketing or joint go-to-market initiatives
- Excellent communication skills, project management ability, and comfort presenting in analyst briefings, customer calls, and internal leadership settings
Responsibilities
- Own and evolve the customer reference and advocacy program, including
- A dynamic database of customer use cases, deployment architectures, and referenceability status
- Deep understanding of how customers use the software, including value delivered
- Building and maintaining relationships with both technical and business contacts within customer accounts
- Deliver compelling technical case studies, testimonials, and customer spotlights that support GTM and product initiatives
- Serve as a strategic partner to product marketing, sales, and customer success for sourcing and leveraging customer stories across channels
- Lead relationships with top-tier analyst firms (e.g., Gartner, Forrester, GigaOm) and manage high-stakes evaluations (e.g., Magic Quadrant, Forrester Wave)
- Translate product and customer insights into technically credible analyst briefings, inquiries, and submissions
- Drive participation in key industry awards and recognition programs
- Align internal stakeholders across product, engineering, and marketing to deliver analyst-ready narratives and supporting data
- Develop and execute co-marketing strategies with key technology partners (e.g., AWS, Twingo)
- Drive creation of joint customer success stories and technical use cases that showcase partnership value
- Ensure message consistency and technical integrity across partner-led initiatives
Benefits
- Stock options
- Flexible paid time off
- Monthly three-day weekends
- 14 weeks of fully-paid gender-neutral parental leave
- Fertility and adoption assistance
- Mental health counseling
- 401(k) retirement plan
- Rich health insurance offeringsโincluding medical, dental, vision and life and disability insurance