Remote Director of Marketing

Summary

Huckberry is seeking a dynamic Director of Marketing to lead product marketing and creative campaign strategy. The role involves setting execution standards, developing marketing strategies, analyzing market trends, managing a team, overseeing budgets, and ensuring effective cross-functional collaboration. The ideal candidate has 8+ years of experience in consumer marketing, with at least 4 years in a leadership role, and a deep understanding of men's style and outdoor adventure.

Requirements

• 8+ years of experience in consumer marketing, ideally within product, creative, and/or brand marketing
• At least 4 years in a leadership role

Responsibilities

• Oversee and develop marketing strategies and convey via effective, inspiring briefs that drive our largest product campaigns
• Analyze market trends and consumer insights to inform marketing strategies and product positioning
• Ensure our product positioning drives the most effective and compelling POV
• Manage across a team of product marketers and creatives, bringing product-positioning direction and driving innovation
• Work cross-functionally with Brand, Product, GTM, Media, and Growth Marketing teams to ensure seamless execution of vision across platforms
• Oversee budgets, allocate resources efficiently across campaigns, and measure the effectiveness of marketing campaigns to ensure a high return on investment

Preferred Qualifications

• Experience working at a multi-brand retailer
• Strong portfolio demonstrating successful product marketing campaigns that have increased brand visibility and driven sales

Benefits

• Medical, Dental, Vision benefits
• 401(k) and employer match
• WFH flexibility
• Sabbatical Leave
• Summer Fridays
• Mental health resources
• Paid Parental Leave
• Paid Time Off & Paid Sick Leave
• Volunteer Time Off
• Generous employee discount