Remote Director of Retention

Summary

The job description is for a Director of Retention position at PetLab Co., a rapidly growing DTC pet supplement company with a strong market share. The role involves maximizing customer LTV by unifying and optimizing multi-channel retention efforts across various platforms, including web, email, sms, app, phone, and direct mail.

Requirements

• The ideal candidate has a digital-first background with heavy experience leveraging digital retention channels to drive LTV and engagement – email, SMS, web remarketing, push, in-app messaging, etc. – to deliver against specific P&L targets
• The ideal candidate has a proven, measurable track record of increasing LTV
• The ideal candidate is extremely data-driven and adept at monetizing high-value segments

Responsibilities

The role involves maximizing customer LTV by unifying and optimizing multi-channel retention efforts across various platforms, including web, email, sms, app, phone, and direct mail

Benefits

Benefits include private health care through Vitality, generous annual leave (28 days + public and bank holidays), flexible working hours, Help@Hand – Employee Assistance Programme, Royal London Pension Scheme, enhanced maternity / paternity / adoption leave, puppy therapy, a generous learning and development budget, free breakfast, fruits and snacks, a working environment that allows dogs, life assurance, Gympass, electric vehicle scheme, Give Back Day, Health Cash Benefit, and Petlab Co is an equal opportunity employer