Email Marketing Administrator

Summary

Join BitterBrains, creators of popular platforms like Vue School and Certificates.dev, as an Email Marketing Administrator! This role involves managing, preparing, and launching impactful email campaigns for developers. You will contribute to lead generation, conversion, and customer retention. The ideal candidate possesses strong attention to detail, copywriting skills, and experience with email marketing platforms like Drip and Customer.io. This is a fully remote position offering a competitive salary, performance bonuses, flexible paid time off, and professional development opportunities. We are looking for someone with a meeting-free mindset and a passion for asynchronous communication.

Requirements

• Marketing qualification or relevant work experience
• Minimum one year of experience in email marketing or marketing automation
• Copywriting skills
• Experience with email marketing platforms, preferably Drip and/or Customer.io
• Familiarity with internal messaging tools, preferably Slack
• Familiarity with task tracking, preferably Asana
• Results and data-driven with good analytical skills
• Ability to work accurately and within deadlines
• Has amazing attention to detail
• Logical thinking
• Excellent English communication skills, both verbal and written
• Can handle repetitive tasks without losing interest or concentration
• Great PC skills
• Reliable internet connection (all meetings and work is done online)
• Experience working remotely
• Ability to work in CET time zone, with core hours from 9:00 am till 6:00 pm

Responsibilities

• Check copies from copywriters and be the final guard for emails before their dispatch
• Spot grammar mistakes in the copies
• Spot issues on the copies and suggest improvements
• Load and schedule emails in Customer.io and Drip
• Prepare visually beautiful emails in ESP (Drip, Customer.io). Less HTML, mostly drag-and-drop
• Perform email testing (delivery, preview, spam)
• Test emails for action - imagine yourself as a receiver. Will you react to this email?
• Create required segments
• Thoroughly review each email before sending
• Create email scheduling plans
• Run A/B tests (subject lines, content, sending times, and calls-to-action to optimize campaign performance)
• Analyze and update subject lines & preheaders
• Analyse email marketing stats
• Author emails where necessary
• Create automation workflows
• Learn new things in email marketing and implement these under the guidance of our Email Marketing Specialist

Preferred Qualifications

• Experience with other customer communications mediums, such as in-app or web notifications, is advantageous
• A little bit of geekiness would be good
• Strong attention to detail
• Curiosity
• Responsibility
• Ask questions
• Desire to grow and expand the skills. Proactive position
• Strong preference for asynchronous communication: Demonstrated ability to work independently and collaboratively in a remote environment, prioritizing productivity over frequent meetings, which may occur once a week or less
• Meeting-free mindset : Passionate about minimizing meeting time to enhance focus and efficiency, leveraging tools and processes that support asynchronous workflows

Benefits

• Work for a brand users love!
• Work with cutting-edge technologies
• Full-time remote position on a long-term contract basis
• Competitive salary and performance bonus structure
• Flexible paid time off for work-life balance
• Paid time off during your local bank holidays
• Budget for training/equipment/conferences
• Time to study and learn new skills
• Company-wide target bonus of up to 20%
• Participate in the annual company workcation trip
• Be part of a small team of exceptional individuals based around the world