Email Marketing Specialist

Summary

Join 20four7VA as an Email Marketing Specialist and manage email marketing efforts, enhancing customer engagement, and driving conversions. You will be responsible for CRM system assessment and recommendation, landing page collaboration, CRM integration with Thinkific, email workflow management, and performance analysis. This role requires strong CRM and email marketing knowledge, excellent communication skills, and the ability to work independently. The position offers competitive rates, weekly payments, annual rate increases, paid time off, paid holidays, free training, and a supportive community.

Requirements

• Proficiency in using Thinkific for course management and CRM integration
• Experience with CRM tools and systems for managing customer relationships and data
• Strong understanding of CRM systems and email marketing strategies
• Proven experience in planning and executing successful email marketing campaigns
• Excellent written communication skills, with a keen eye for detail
• Ability to work independently and meet deadlines in a remote work environment
• Strong organizational skills and attention to detail

Responsibilities

• Assess and recommend a Customer Relationship Management (CRM) system that aligns with our business objectives and needs
• Collaborate with the team to set up landing pages that include lead magnets to attract and capture potential leads
• Integrate the chosen CRM system with our product platform, Thinkific, to ensure seamless data flow and functionality
• Plan, design, and execute email workflows to enhance customer engagement, retention, and conversion rates. This includes drafting email content, segmenting email lists, and analyzing campaign performance
• Continuously monitor and analyze email campaign performance metrics, providing insights and recommendations for improvement

Benefits

• Competitive rates
• Weekly payments
• Annual rate increase (based on performance)
• Paid time off
• Paid holidays
• Free training and upskilling
• Constant support and guidance from managers and mentors
• Clear schedules and guidelines
• A vibrant community always ready to support you