Email Marketing Specialist

Summary

Join HighKey Enterprises, a leading digital PR and branding agency, as a Part-Time Email Marketer. This remote position offers a competitive hourly rate of $35/hr plus performance-based incentives. You will develop and implement compelling email marketing campaigns for aesthetic clinics, focusing on lead generation and patient acquisition. Responsibilities include strategizing and executing email campaigns, optimizing client outreach, monitoring performance, designing automated workflows, and collaborating with other teams. The ideal candidate possesses proven email marketing experience in the medical aesthetic industry, proficiency with email marketing platforms, strong copywriting skills, and an analytical mindset.

Requirements

• Proven experience in email marketing, with a strong portfolio showcasing successful campaigns in the medical aesthetic industry
• Proficiency with email marketing platforms (e.g., Mailchimp, Klaviyo, or similar tools)
• Strong copywriting and editing skills with a focus on conversion-driven content
• Analytical mindset with the ability to interpret data and adjust strategies for optimal performance
• Experience creating automated email sequences and advanced audience segmentation
• A keen understanding of branding, especially within the high-end medical aesthetic market

Responsibilities

• Develop and implement compelling email marketing campaigns tailored to aesthetic clinic owners to boost patient inquiries and conversions
• Craft segmented email campaigns that target both existing patients and potential leads to maximize engagement and revenue generation
• Analyze campaign performance metrics (open rates, click-through rates, conversions) and continuously refine strategies to improve results
• Design and manage automated email workflows, including drip campaigns and nurture sequences, to drive consultations and long-term engagement
• Work closely with the social media and content teams to ensure email campaigns align seamlessly with overarching branding strategies
• Leverage your knowledge of trends, patient psychology, and marketing in the medical aesthetic space to craft email content that resonates with our clients’ target audiences

Benefits

• Competitive hourly rate of $35/hr
• Performance-Based Incentives: Earn a percentage of each client package tied to the results your email campaigns deliver
• Enjoy the flexibility of a remote, part-time position with the potential for expanded opportunities