Remote Events & Field Marketing Manager

Summary

Humanitec is seeking a dynamic and data-driven Field and Events Marketing Manager to bring their brand to life through various events. The role involves managing in-person and virtual events, sponsorships, logistics, tracking performance, developing lead outreach strategies, collaborating with teams, and creating promotional assets.

Requirements

• Minimum of 2 years as an Events Manager or in a similar role with a passion for continuous growth
• Data-driven, deadline-focused, and capable of managing multiple projects independently
• Proficient in managing tactical deadlines and executing high-performing conferences and events
• Excellent communication skills, comfortable engaging with stakeholders across marketing, sales, customer success, and product teams
• Experience in planning and reporting on event budgets
• Proven track record of creating and implementing successful events and programs that generate high-value leads
• Experience in event content strategy and copywriting
• Native-level proficiency in English

Responsibilities

• Oversee execution for all in-person and virtual events
• Create a diversified event calendar targeting platform engineering and infrastructure decision-makers across various industries
• Manage sponsorships for in-person events, regional sales events/dinners, and webinars
• Handle pre-event logistics, on-site event setup, and labor management to ensure seamless execution
• Track and analyze the performance of events. Provide detailed insights and reports on logistics, lead goals, pipeline impact, and competitive intelligence to inform future participation and measure ROI
• Develop and implement a lead outreach strategy in collaboration with SDRs. Optimize post-show follow-up efforts to drive closed-won deals from the events channel
• Work closely with Product Marketing and Content teams to identify speakers, develop session materials, and create supporting materials to enhance event success
• Oversee the creative development process with design teams to produce effective promotional assets for events
• Create and manage an annual collection of swag and giveaway items for in-person events and sales nurture gifts

Preferred Qualifications

• Experience in the B2B SaaS sector, particularly with developer tooling companies, and the ability to engage with technical decision-makers
• List of trusted contractors and proven venues in the main cities in the US and Europe
• Background in a rapidly growing startup environment
• Proven success in collaborating within remote and distributed teams