πGermany
Field Marketing Manager
Chainguard
πRemote - United States
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Summary
Join Chainguard as the Field Marketing Manager - East and play a key role in driving demand in your region. You will develop and execute regional marketing plans to generate pipeline, accelerate the sales cycle, and strengthen customer relationships. This position requires 5+ years of experience in field marketing/demand generation with proven success in building regional plans and executing field events. Strong analytical, communication, and leadership skills are essential. The role involves collaborating with cross-functional teams and requires 20-25% travel. Chainguard offers a range of benefits, including equity/stock options, unlimited PTO, remote work flexibility, and comprehensive health insurance.
Requirements
- 5+ years in field marketing/demand generation, with proven experience in working with field teams and building regional plans
- Expertise in field events: Deep experience planning and executing a variety of field events, with a track record of successful event strategies tailored to targeted accounts and regional dynamics
- Partnership Mindset: Ability to collaborate with cross-functional teams and build strong relationships aligning marketing programs with key business objectives
- Analytical Skills: Proficiency in using data and metrics to assess program effectiveness, with the ability to pivot strategies based on insights
- Communication & Leadership: Strong leadership skills with the ability to communicate, inspire, and drive alignment across teams
- Must be able to travel 20-25% during the quarter for events
Responsibilities
- Build quarterly Field Marketing plans that integrate sales and marketing requirements to support regional pipeline and revenue goals
- Develop and execute demand generation marketing programs including third-party and Chainguard hosted events, in-person and virtual experiences, regional campaigns, roadshows, and direct mail
- Forecast and measure impact of marketing plan on sales cycles while analyzing program results, optimizing as needed
- Own the planning and execution of programs that penetrate key accounts in region
- Maintain ongoing communications and be the go-to marketing resource with the regional sales leaders, sales reps, BDRs, and regional partners
- Assist sales leadership in understanding, participating, and obtaining buy-in for field marketing programs
Benefits
- Equity/stock options
- Unlimited PTO
- Remote work with flexible coworking and team meetup opportunities
- Home office and internet stipend
- 100% health/dental/vision insurance coverage for you and your family
- Monthly Wellness budget
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