Field Marketing Manager

Summary

Join Chainguard as the Field Marketing Manager - East and play a key role in driving demand in your region. You will develop and execute regional marketing plans to generate pipeline, accelerate the sales cycle, and strengthen customer relationships. This position requires 5+ years of experience in field marketing/demand generation with proven success in building regional plans and executing field events. Strong analytical, communication, and leadership skills are essential. The role involves collaborating with cross-functional teams and requires 20-25% travel. Chainguard offers a range of benefits, including equity/stock options, unlimited PTO, remote work flexibility, and comprehensive health insurance.

Requirements

• 5+ years in field marketing/demand generation, with proven experience in working with field teams and building regional plans
• Expertise in field events: Deep experience planning and executing a variety of field events, with a track record of successful event strategies tailored to targeted accounts and regional dynamics
• Partnership Mindset: Ability to collaborate with cross-functional teams and build strong relationships aligning marketing programs with key business objectives
• Analytical Skills: Proficiency in using data and metrics to assess program effectiveness, with the ability to pivot strategies based on insights
• Communication & Leadership: Strong leadership skills with the ability to communicate, inspire, and drive alignment across teams
• Must be able to travel 20-25% during the quarter for events

Responsibilities

• Build quarterly Field Marketing plans that integrate sales and marketing requirements to support regional pipeline and revenue goals
• Develop and execute demand generation marketing programs including third-party and Chainguard hosted events, in-person and virtual experiences, regional campaigns, roadshows, and direct mail
• Forecast and measure impact of marketing plan on sales cycles while analyzing program results, optimizing as needed
• Own the planning and execution of programs that penetrate key accounts in region
• Maintain ongoing communications and be the go-to marketing resource with the regional sales leaders, sales reps, BDRs, and regional partners
• Assist sales leadership in understanding, participating, and obtaining buy-in for field marketing programs

Benefits

• Equity/stock options
• Unlimited PTO
• Remote work with flexible coworking and team meetup opportunities
• Home office and internet stipend
• 100% health/dental/vision insurance coverage for you and your family
• Monthly Wellness budget