Field Marketing Manager

Summary

Join Chainguard as the SLED Field Marketing Manager and play a key role in accelerating demand in the public sector. You will develop and execute strategic marketing programs for U.S. state and local government agencies and educational institutions, focusing on building brand awareness and generating sales leads. Collaborate closely with sales teams to support pipeline acceleration and exceed revenue goals. This position requires 5+ years of experience marketing to the SLED audience and expertise in field events. Chainguard offers a variety of benefits, including unlimited PTO, remote work options, and comprehensive health insurance.

Requirements

• 5+ years of experience marketing to the SLED audience
• Expertise in field events: Deep experience planning and executing a variety of field events, with a track record of successful event strategies tailored to targeted accounts and regional dynamics
• Partnership Mindset: Ability to collaborate with cross-functional teams and build strong relationships aligning marketing programs with key business objectives
• Analytical Skills: Proficiency in using data and metrics to assess program effectiveness, with the ability to pivot strategies based on insights
• Communication & Leadership: Strong leadership skills with the ability to communicate, inspire, and drive alignment across teams
• Must be able to travel 20-25% during the quarter for event

Responsibilities

• Develop and execute national and regional SLED marketing programs to support pipeline and revenue targets
• Create demand generation initiatives, including events, webinars, campaigns, and roadshows (both virtual and in-person)
• Drive thought leadership and awareness campaigns tied to key industry trends and the SLED market
• Analyze and optimize campaign performance, measuring impact on pipeline and sales cycles
• Serve as the marketing point of contact for SLED sales leaders, reps, BDRs, and partners
• Collaborate with sales to align marketing plans with pipeline and revenue objectives
• Lead acquisition and nurture efforts to support pipeline development and opportunity growth

Benefits

• Equity/stock options
• Unlimited PTO
• Remote work with flexible coworking and team meetup opportunities
• Home office and internet stipend
• 100% health/dental/vision insurance coverage for you and your family
• Monthly Wellness budget