Summary
Join Chainguard as a Field Marketing Manager and drive demand in the Central United States. You will develop and execute regional marketing plans, generate pipeline, accelerate sales cycles, and strengthen customer relationships. Responsibilities include building quarterly marketing plans, developing demand generation programs, forecasting and measuring marketing impact, and owning key account penetration programs. The ideal candidate has 5+ years of field marketing experience, expertise in field events, strong analytical and communication skills, and the ability to travel. Chainguard offers a competitive salary, flexible remote-first culture, comprehensive health insurance, flexible time off, and generous parental leave.
Requirements
- 5+ years in field marketing/demand generation, with proven experience in working with field teams and building regional plans
- Expertise in field events: Deep experience planning and executing a variety of field events, with a track record of successful event strategies tailored to targeted accounts and regional dynamics
- Partnership Mindset: Ability to collaborate with cross-functional teams and build strong relationships aligning marketing programs with key business objectives
- Analytical Skills: Proficiency in using data and metrics to assess program effectiveness, with the ability to pivot strategies based on insights
- Communication & Leadership: Strong leadership skills with the ability to communicate, inspire, and drive alignment across teams
- Must be able to travel 20-25% during the quarter for events
Responsibilities
- Build quarterly Field Marketing plans that integrate sales and marketing requirements to support regional pipeline and revenue goals
- Develop and execute demand generation marketing programs including third-party and Chainguard hosted events, in-person and virtual experiences, regional campaigns, roadshows, and direct mail
- Forecast and measure impact of marketing plan on sales cycles while analyzing program results, optimizing as needed
- Own the planning and execution of programs that penetrate key accounts in region
- Maintain ongoing communications and be the go-to marketing resource with the regional sales leaders, sales reps, BDRs, and regional partners
- Assist sales leadership in understanding, participating, and obtaining buy-in for field marketing programs
Benefits
- Flexible & Remote-First Culture: Work remotely with team meetup opportunities, bi-annual destination summits, and a $400 monthly stipend for coworking spaces, phone and internet costs
- Our Approach to Equity: Receive stock options upon hire and promotion. Plus, you can participate in secondary offerings and have 10 years to exercise your options (yes, you read that correctly: 10 years!)
- 100% Covered Health Insurance: We cover 100% of your health, vision and dental insurance premiums for you and your dependents. Nothing comes out of your paycheck
- οΏ½οΏ½οΏ½ Flexible Time Off: Take the time you need β to do our best work, we need to recharge and reset
- 18 Weeks Paid Parental Leave: We offer 18 weeks for birthing parents and 12 weeks for non-birthing parents, with the option to use it all at once or throughout your child's first year
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