Field Marketing Manager

Summary

Join Cyberhaven, a leading data security company, as a Field Marketing Manager and contribute to building a world-class marketing team. You will be responsible for creating and implementing a comprehensive field marketing strategy, focusing on events, partnerships, and customer engagement. This role requires strong analytical skills, experience in managing events, and a proven track record of executing successful marketing programs within the security segment. You will work closely with the sales team to ensure alignment with sales objectives and drive pipeline growth. As an early hire, you will have a significant impact and enjoy fast-tracked career advancement opportunities.

Requirements

• 3+ years of experience in field marketing role
• Experience with field marketing mandatory; channel marketing strongly preferred
• Experience managing events in Central Region
• Solid understanding of security buyers with a proven track record of executing successful marketing programs within this segment
• Strong analytical skills with experience measuring and reporting on event performance
• Excellent verbal and written communication skills, with the ability to engage and influence stakeholders at all levels
• Creative thinker with the ability to ideate and execute innovative marketing tactics that stand out and capture the attention of our target audience
• An obsession for the details and high standards (good isn’t good enough)
• Track record of being a top performer among peers
• Clear evidence of natural curiosity and creativity
• Ability to own programs or events end to end set up, execution and follow-up
• Experience with field marketing operations including campaign setup, list uploads, lead routing, and ensuring timely follow-up with sales

Responsibilities

• Create and implement a comprehensive field marketing strategy to meet our goals, focusing on events, partnerships, and customer engagement
• Work in lockstep with the sales team to ensure field marketing efforts are tightly aligned with sales objectives, driving pipeline, and accelerating the sales cycle
• Organize, manage, and execute a diverse array of events, from intimate meetups to tradeshows, large-scale conferences, ensuring each event is a resounding success
• Identify and nurture strategic partnerships with industry influencers, communities, and organizations to extend our reach and impact
• Leverage data to track the effectiveness of field marketing activities, making data-driven decisions to optimize future strategies and demonstrate ROI
• Closely align with channel partners to understand their top performing territories and invest in areas where we can find joint success
• Keep a pulse on industry trends, competitor activities, and market needs and use this insight to inform marketing strategies
• Design and implement programs aimed at increasing customer engagement, retention, and satisfaction including advisory boards and referrals

Benefits

• Competitive start up salary and generous stock options  (Base $148,000)
• 100% paid health benefits for you and your family
• Flexible time off
• Potential fast-tracked career advancement opportunities
• Experience building something from the ground up