Freelance Creative Strategist

Summary

The job is for a Creative Strategist at Single Grain, a digital marketing agency that has been driving growth for companies like Amazon, Uber, and Salesforce since 2009. The candidate should be humble, hungry, smart, possess creative strategy skills across various industries, manage a team, and keep up with industry trends.

Requirements

• 5+ years of experience in creative strategy or media buying
• Strong understanding of paid advertising strategies
• Strong problem-solving and analytical skills
• Excellent written and verbal communication skills
• Ability to work independently and as part of a team
• Ability to work under pressure and meet deadlines
• Leadership skills and ability to coach and guide cross-functional teams

Responsibilities

• Thoroughly audit and analyze prospects’ ad libraries, ad performance, competitors' ads and profiles, and relevant industry trends to gain valuable insights into each client’s landscape and articulate that proposed strategies
• Conduct creative kickoff calls with clients after a project has signed, collaborating with the paid media team and the client to understand their vision, goals, requirements, and expectations of the creative relationship
• Educate clients on the strategic rationale behind creative decisions and recommendations, fostering client understanding and buy-in
• Create project briefs to send to the creative team for creative execution
• Align with paid ads managers on when to refresh creative and potential upsell opportunities
• Internally review and approve creative deliverables for client workstreams, handling all feedback, from briefing to delivery
• Collaborate closely with the delivery team to understand what’s working in platform and iterate

Benefits

16 days of PTO, 5 holiday days, unlimited sick time