Go-to-Market Project Manager

Summary

Join Codekeeper as the Go-to-Market Project Manager, leading marketing initiatives and driving growth. You will oversee the go-to-market process, ensuring content resonates with target audiences and fuels lead generation. Responsibilities include managing SEO-optimized content, creating compelling CTAs, writing email campaigns, managing gated content, staying updated on industry news, and collaborating with the sales team. The ideal candidate possesses strong writing, editing, and project management skills, along with a deep understanding of marketing trends and technologies. Codekeeper offers a passionate team, opportunities for growth, regular team activities, a comprehensive onboarding process, and a supportive environment. The position is remote.

Requirements

• Strong writing, editing, and proofreading skills, with a focus on creating compelling marketing content
• Ability to pragmatically use tools like ChatGPT to generate unique and high-quality content efficiently
• Deep knowledge of industry trends, best practices, and emerging technologies in marketing and content management
• Proven project management skills, with the ability to prioritize and meet deadlines
• Strong communication and interpersonal skills, with the ability to collaborate effectively across teams
• 3+ years in content creation and marketing project management

Responsibilities

• Lead and execute the go-to-market process, aligning content with company objectives
• Manage SEO-optimized content (website, blog, social media) and ensure it meets audience needs
• Oversee the creation of compelling Calls to Action (CTAs) that drive engagement
• Write, edit, and analyze email campaigns (mass, transactional, drip sequences)
• Manage and create gated content and sales collateral (e.g., ebooks, infographics) that support the sales process
• Stay on top of relevant industry news and ensure we communicate with authority
• Continuously optimize content to align with brand guidelines and drive results
• Collaborate with the sales team to create content that directly contributes to lead generation and conversions

Preferred Qualifications

Experience with HubSpot and Figma is a plus

Benefits

• A passionate and fun-loving team that thrives on collaboration
• A startup mindset with ample opportunities for personal and professional growth
• Regular team activities and collaborative sessions
• A comprehensive onboarding process, with a ramp-up period to set you up for success
• A supportive team that values open communication, direct feedback, and your contributions
• The chance to shape the future of software escrow and make a direct impact on the business