Growth Marketer

Summary

Join AirGarage as our first Growth Marketer and own executing and experimenting with strategies to engage and acquire real estate owners and property managers at scale. You will manage existing channels like Google Ads, SEO, and real estate industry newsletters and conferences, while relentlessly experimenting with new channels. The ideal candidate is analytical and creative, with a deep understanding of digital marketing and real estate, thriving in a fast-paced startup environment. You will continuously run growth experiments, collaborate with other teams, and manage Google Ads campaigns. This role requires expertise in SEO, content creation, and lead generation, along with strong communication skills. The position demands a self-starter comfortable with ambiguity and fast iteration.

Requirements

• 3+ years of experience in growth marketing, demand generation, or digital advertising. Experience in real estate, B2B SaaS, or marketplace businesses is a plus
• Proven expertise in running and optimizing Google Ads (including keyword strategy, bid management, and landing page conversion)
• Experience with SEO strategy and execution, including content strategy, backlinking, and keyword research
• A track record of experimentation, with the ability to measure results and iterate quickly
• Strong copywriting and messaging skills for ads, emails, and landing pages
• Experience managing newsletters and email marketing for lead generation and brand authority
• Comfortable working autonomously and taking ownership of growth initiatives without a predefined playbook

Responsibilities

• Continuously run growth experiments across channels to uncover new customer acquisition strategies
• Collaborate with Sales, Product, and the founders to design and run experiments and ensure marketing efforts translate into business impact
• Own and manage Google Ads campaigns targeting property owners and asset managers, optimizing for conversions and efficiency
• Drive SEO strategy and execution, ensuring we rank for high-intent searches related to parking, property monetization, and real estate operations
• Develop content for industry newsletters that establish AirGarage as a thought leader in property management and parking optimization
• Leverage conferences and events to generate leads, whether through speaking engagements, sponsorships, or direct outreach
• Develop landing pages, email sequences, and paid social campaigns to nurture and convert leads

Preferred Qualifications

Experience in real estate, B2B SaaS, or marketplace businesses