Growth Marketing Strategist

Summary

Join Zipdev's client team as a Growth Marketing Strategist to lead traction experiments, grow engagement across non-paid channels, and build scalable user acquisition and retention systems. You will collaborate with the creative team and freelancers to identify and test creative opportunities across various channels, including organic social media, blogs, email campaigns, and influencer partnerships. This role requires a scrappy, creative, and independent marketer who can test quickly, learn fast, and find what works with limited resources. You will report directly to the founder and operate with a high degree of autonomy. The position offers remote work and various benefits.

Requirements

• 4-6 years of experience in growth marketing, digital marketing, or acquisition-focused roles—ideally in a startup, SaaS, or marketplace business
• Have led or contributed to real user growth experiments with measurable outcomes
• Are highly resourceful and comfortable launching low-cost, high-velocity initiatives
• Have strong writing skills and can adapt tone, structure, and CTA style based on the audience or experiment
• Enjoy operating independently, but thrive in a collaborative team environment
• Are comfortable with basic design or layout tools (e.g., Canva, Notion, or Webflow) and working cross-functionally with creatives and engineers

Responsibilities

• Design and launch non-paid growth experiments to drive user acquisition and engagement (e.g., referral campaigns, activation challenges, content funnels)
• Identify and test scrappy traction tactics across platforms like Reddit, LinkedIn, Quora, Facebook Groups, and niche content hubs
• Collaborate with our creative-focused marketing team to launch growth-driven content initiatives across short-form video, blog posts, and social experiments
• Run email-driven experiments using ActiveCampaign—targeting signups, reactivation, or awareness using our current list of seller contacts
• Launch and manage a micro-influencer partner program, including outreach, onboarding, and performance tracking
• Write and iterate on landing page copy, email sequences, and campaign messaging to support testing and conversion goals
• Monitor and report on performance metrics tied to organic reach, user engagement, and total user signups

Preferred Qualifications

• Experience with referral or giveaway-based growth campaigns
• Worked with creators or influencer marketing
• Familiarity with ActiveCampaign, Airtable, or similar tools
• Exposure to SEO, blog publishing, or UGC strategies

Benefits

• Vacation: 10 business days a year
• Holidays: 5 National Holidays a year
• Company Holidays: 5 Company Holidays a year (Christmas Eve, Christmas Day, New Year's Eve, New Year's Day, Zipdev Day)
• Parental Leave
• Health Care Reimbursement
• Active Lifestyle Reimbursement
• Quarterly Home Office Reimbursement
• Payroll Deduction Purchase Plans
• Longevity Bonus
• Continuous Learning Bonus
• Access to Training and Professional Development Platforms