Growth Marketing Creative Strategist

Summary

Join KITSCH, a self-financed, female-owned global accessory brand, as a Growth Marketing Creative Strategist. You will develop innovative, data-driven creative strategies to boost user acquisition, engagement, and retention across digital channels like Meta, TikTok, and Snapchat. Responsibilities include creative strategy development, paid social ad creative planning and execution, content creation, performance analysis, and market research. The ideal candidate possesses 4+ years of experience in developing data-driven creative strategies for digital channels and expertise in social media marketing, data analysis, and content engagement metrics. Strong creativity, innovation, communication, and collaboration skills are essential. This is a full-time, remote position offering competitive pay and benefits.

Requirements

• 4+ years of experience developing innovative and data-driven creative strategies to drive user acquisition, engagement, and retention across various Digital Channels
• Social Media Marketing
• Data Analysis in Campaign Performance
• Campaign Effectiveness
• ROI
• Conversion Rates
• Engagement Metrics (Click-Through Rates, Social Media Interactions...)
• ROAS
• Customer Acquisition Cost (CAC)
• Customer Lifetime Value (CLV)
• Content Engagement
• Content reach and impressions
• Engagement Metrics (Likes, Shares, Comments...)
• Content Virality and Amplifications
• Creativity Skills
• Innovation
• Data Analysis & Optimization
• Communication Skills
• Collaboration Skills
• Teamwork
• Proactive

Responsibilities

• Develop innovative and data-driven creative strategies to drive user acquisition, engagement, and retention across various digital channels like Meta, TikTok, Snapchat
• Collaborate with creators and cross-functional teams to plan and create ad creatives
• Conceptualize and oversee the creation of compelling visual and written content for digital ads, social media, email marketing, and other channels. Include scripting and briefing editors
• Analyze campaign performance metrics and user feedback to optimize creative strategies and improve ROI
• Stay updated on industry trends, competitor activities, and emerging technologies to inform creative strategies and stay ahead of the curve

Benefits

• Competitive Pay/Benefits
• Remote Job