Summary

The Linux Foundation is seeking an experienced HubSpot Architect/Specialist to optimize their HubSpot implementation and support global marketing and sales operations. The role involves managing data quality, CRM standardization, marketing automation, and analytics, as well as collaborating with cross-functional teams.

Requirements

8+ years of experience as a HubSpot Architect/Specialist or similar role in a complex, multi-organization environment
Deep knowledge of HubSpot CRM, Marketing Hub, Sales Hub, and associated tools
Experience with data integration, CRM optimization, and marketing automation
Strong analytical skills with the ability to translate data into actionable insights
Experience in designing and implementing marketing attribution models
Familiarity with ICP analysis, sales process automation, and lead routing strategies
Excellent project management and stakeholder management skills
Ability to work independently and remotely, managing multiple priorities and deadlines

Responsibilities

HubSpot CRM Management
Standardizing CRM Usage: Develop and enforce best practices for HubSpot CRM usage across the organization, ensuring consistency in data entry, contact management, and pipeline management across all sub-foundations
Data Quality and Enrichment: Establish ongoing data cleansing, enrichment, and validation protocols to maintain high-quality, accurate, and up-to-date data within HubSpot
Data Intake and Integration Processes: Design and implement efficient data intake processes, ensuring seamless integration of data from multiple sources into HubSpot, and manage integrations with other tools and platforms used within the Linux Foundation
Marketing Automation and Buyer Journeys
Build and Optimize Automation Workflows: Design, implement, and manage sophisticated marketing automation workflows that align with buyer personas and lifecycle stages, ensuring seamless lead nurturing and engagement
Buyer Journey Development: Create and optimize automated buyer journeys to guide leads through the funnel effectively, driving higher conversion rates and improving user experience
Sales Process Automation and Support
Sales Process Optimization: Design and implement automated sales processes within HubSpot, including lead scoring, task automation, and follow-up reminders, enhancing sales team productivity and effectiveness
Intelligent Lead Routing: Develop intelligent lead routing strategies that assign leads to the appropriate sales representatives based on predefined criteria, ensuring timely and effective follow-up
Analytics, Reporting, and Forecasting
Comprehensive Reporting: Develop and maintain detailed reporting within HubSpot to track key performance indicators (KPIs) such as lead generation, conversion rates, and campaign effectiveness, providing actionable insights to the marketing and sales teams
Marketing Attribution: Create and optimize a marketing attribution model within HubSpot to accurately measure the impact of various marketing activities on lead generation and conversions, offering clear insights into marketing ROI
Forecasting Models: Build and maintain forecasting models to support accurate revenue predictions and pipeline management, enhancing the decision-making process

Benefits

The Linux Foundation is an all-remote workforce that hires world-class talent. We are as passionate about providing a flexible and supportive work culture as we are about open-source software

The Linux Foundation is hiring a HubSpot Architect