Influencer Marketing Associate

Summary

Join Blavity, Inc. as an Influencer Marketing Associate and support the Director of the Creator Program in executing branded influencer campaigns. This (W2) contractor role is key for campaign ideation and execution, ensuring influencer alignment with Blavity's target audience. Responsibilities include talent sourcing, campaign operations (outreach, negotiations, content delivery, payment processing), and social metric tracking. You will participate in RFP brainstorms, contribute to talent selection, and serve as a central point of contact for cross-functional teams. The ideal candidate possesses agency experience in influencer marketing and a strong understanding of social media platforms. This fully remote, U.S.-based role requires flexibility in working hours.

Requirements

• Four year degree or equivalent industry experience
• 4+ years of experience managing digital influencer talent/brands, with an existing network of influencer/creator relationships
• Previous experience working in influencer marketing or at an agency
• Proficiency with project management software such as Asana, Google Workspace (Docs, Sheets, Slides, Drive, Meet), Docusign, and CreatorIQ or similar software
• Excellent project management skills
• Excellent communication and analytical skills; outgoing and sociable
• Comfortable leading client conversations and providing best practice POVs, as it relates to influencers
• Extensive knowledge of how to navigate and extract data from all major social platforms (Instagram, Facebook, Twitter, Snapchat, TikTok, YouTube)
• Naturally detail oriented, with an obsessive need to document and communicate findings
• Ability to work in a fast-paced, team-oriented environment
• Flexibility in working non-standard hours, when necessary
• A love for talent/influencer sourcing and building partnerships
• Independent, entrepreneurial self-starter who is comfortable taking on a high level of responsibility
• High-energy, company-first, positive attitude: must be motivated to work hard in a fast-paced environment
• Demonstrated knowledge and passion for topical news at the intersection of Black culture; including entertainment, entrepreneurship, tech, and politics
• A healthy appreciation of GIFs and Black culture
• Candidates must be authorized to work in the U.S
• Candidates must be available to work in 50% alignment with the Pacific Time Zone

Responsibilities

• Manage beginning-to-end aspects of Branded influencer campaigns, execution and measurement on key social platforms, including delegating and overseeing tasks
• Conduct reviews and approvals of campaign components, as it relates to talent, that include but are not limited to influencer sourcing recommendations, outreach/pitch communications, negotiation conversations, etc
• Provide a strong POV throughout the influencer’s content creation process, including clear input on key deliverables such as influencer briefs, and a strong creative point of view on final deliverables, including rough cuts and final assets
• Assist the client services team with client communication regarding campaign execution, serving as a campaign manager for influencer partnerships, ensuring deadlines are met and deliverables are within approved plan parameters
• Anticipate and proactively mitigate influencer issues that may arise; consistently communicating with appropriate internal leads regarding updates on progress, relevant delays, or issues and budget implications
• Leverage both industry knowledge, rationale, and data regarding influencer/creator research and sourcing where needed across Branded initiatives

Preferred Qualifications

Agency experience, specifically in the influencer marketing space

Benefits

This is a fully remote role