Influencer Marketing Specialist

Summary

Join ZigZag as our Influencer Marketing Specialist and take ownership of sourcing, negotiating, and managing relationships with creators for our campaigns. This fast-paced role involves identifying suitable creators, managing negotiations, providing strategic insights to internal teams, and ensuring efficient and effective creator partnerships for every campaign. You will act as a bridge between creators, customers, and internal teams, solving problems creatively and advocating for the brand. The position requires a minimum of two years of experience in influencer relationship management and excellent communication skills. Candidates must be willing to work a graveyard shift and this is a full-time work-from-home position.

Requirements

• Minimum two years of experience in targetting, handling and building relationships with influencers
• Excellent communication skills
• Amenable to work on a graveyard shift

Responsibilities

• Work with our in-house tools and team to source and vet highly relevant creators for each campaign
• Ensure selections align with campaign goals, brand guidelines, brand safety, and audience fit
• Partner with the Sales and Customer Success teams to assess creator budgets and advise on pricing structures that align with commercial benchmarks
• Own creator outreach and negotiations, securing optimal pricing, deliverables, timelines, and usage rights
• Build trust and long-term relationships with creators and their talent managers
• Draft, review, and finalize creator contracts, ensuring terms are clear, legally sound, and aligned with the campaign expectations
• Maintain a clean and organized contracting process
• Maintain constant communication with creators and internal teams throughout the preparation and execution of the campaign
• Anticipate issues, flag concerns early, and act decisively to keep everything on track
• Stay on top of trends in the influencer and social media landscape
• Know what makes creators tick and use this insight to enhance our sourcing, communication, and negotiation strategies
• Work cross-functionally to provide insights on creator performance, pricing benchmarks, sourcing strategies, and talent feedback
• Be a team player who elevates everyone around you

Benefits

Full time work from home