Insurance Content Writing Associate

Summary

Join Protective as a Content Marketing expert for Paid Family & Medical Leave (PFML)! You will create engaging content across various channels, translating complex information into easily understandable materials. Collaborate with product teams and other stakeholders to ensure content aligns with the company's voice and strategy. This role requires a Bachelor's degree, at least two years of relevant experience, and excellent writing and communication skills. Prior experience in the insurance industry is strongly preferred. Protective offers a competitive salary, comprehensive benefits, and opportunities for professional growth.

Requirements

• Bachelor’s Degree
• At least 2 years of related work experience post graduation
• Solid MS Office experience
• Excellent writing, grammar, and proofreading skills
• Strong analytical and comprehension skills paired with ability to distill and simplify complex information
• Highly detail-oriented and organized individual
• Ability to work under minimal guidance and manage multiple projects simultaneously, while meeting deadlines
• Collaborate well with team members and coordinate internal stakeholders
• Exemplary work ethic and follow-through with results
• Quick learner who can take on to new challenges easily
• Proactive drive for continuous improvement and getting things done more efficiently

Responsibilities

• Create content that is strategy-driven and reflective of ShelterPoint’s tone and voice
• Write well-crafted, accurate, and easy-to-understand content about Paid Family & Medical Leave (PFML), tailoring the message to be on point for our different channels and relevant for specific audience segments with varying degrees of industry knowledge
• Collaborate with Product and other stakeholders during content creation
• Collaborate with our SEO expert on content opportunities
• Collaborate with Marketing Team on implementation
• Stay on top of PFML developments and industry trends and gain additional marketing content development knowledge
• Contribute to editorial planning and our editorial calendar
• Support setting up of blog posts in our content management system, as needed
• Assists with general copy editing and proofreading as requested
• Facilitate approvals, and record keeping for job file/audit purposes
• Other department efforts as needed

Preferred Qualifications

• Prior experience in the insurance industry, particularly employee benefits
• Understanding of statutory benefit insurance or other highly regulated industry
• Familiarity NY Advertising Regulations

Benefits

• Health, dental and vision insurance
• Mental health benefits and an employee assistance program
• Paid time off, paid parental leave, short-term disability, and a cultural observance day
• Contributions to healthcare accounts, a pension plan, and a 401(k) plan with Company matching
• ProHealth Rewards, Protective’s platform to improve wellbeing while earning cash rewards
• Annual incentive based on individual and Company performance