Junior Employer Branding Manager

Summary

Join AUTO1 Group's Employer Branding team as a data-driven performance marketer to attract top talent across Europe. You will execute paid advertising campaigns on Meta, Google, and TikTok, targeting diverse audiences for various roles. Responsibilities include optimizing campaign performance, managing budgets, analyzing data, and collaborating on creative strategies. The ideal candidate possesses 1+ year of performance marketing experience, strong analytical skills, and proficiency in Excel/Google Sheets. A problem-solving mindset and interest in recruitment marketing are also essential. This permanent, remote position (within Spain) offers a flexible work model and the opportunity to work with an international team.

Requirements

• 1+ year of hands-on experience in performance marketing, managing paid campaigns on platforms like Meta Ads, Google Ads, or TikTok Ads
• Strong analytical skills with high proficiency in Excel/Google Sheets for data analysis and reporting
• A problem-solving mindset with the ability to manage multiple campaigns and priorities simultaneously
• High proficiency in English, our company's working language

Responsibilities

• Execute Talent Attraction Campaigns: Plan, launch, and manage paid advertising campaigns on Meta, Google, and TikTok to attract candidates for high-priority roles across Europe
• Define & Target Audiences: Analyze hiring needs to build custom target audiences and funnels for a wide variety of roles – from software engineers to car inspectors
• Optimize Campaign Performance: A/B test ad creatives, copy, and audiences to maximize campaign effectiveness and ensure a strong return on investment
• Manage Budgets & Analyze Data: Oversee campaign budgets and analyze performance data to deliver actionable insights and strategic recommendations to stakeholders
• Drive Innovation: Collaborate with your colleagues in the Employer Branding team on creative strategy and explore new channels to keep our talent attraction efforts ahead of the curve

Preferred Qualifications

A genuine interest in the people side of business – experience in recruitment marketing or lead generation for diverse audiences is a major plus

Benefits

• Flexible Work Model: Enjoy the freedom to work from home as much as you want, with the option to connect with colleagues at our Madrid office
• International Team: Be part of a dynamic, international Employer Branding team with colleagues in both Madrid and Berlin
• Type of Contract: Permanent contract
• Working hours: Monday to Friday, from 9:00 AM to 6:00 PM
• Work location: Remote within Spain, with our Madrid HQ as your reference office
• Salary: €26,000 gross per year