Lead Generation Specialist

Summary

Join Texonica, a digital marketing agency, as a Google Ads Lead Generation Specialist. We are a team of young professionals helping businesses succeed globally. This role focuses on lead generation campaigns for English-speaking markets. You will execute and optimize Google Ads campaigns, analyze performance, improve landing pages, and conduct data analysis. Experience with Google Ads lead generation and strong analytical skills are required. Fluency in English is also a must.

Requirements

• Previous experience with Google Ads lead generation campaigns
• Proficiency in English, both written and verbal
• Strong analytical skills with the ability to interpret campaign data
• Familiarity with landing page optimization techniques
• Knowledge of offline conversion tracking methods and their implementation

Responsibilities

• Execute lead generation campaigns using Google Ads for clients targeting English-speaking markets
• Analyze campaign performance metrics and optimize strategies to maximize lead generation
• Assess landing pages for effectiveness and propose improvements to increase conversion rates
• Conduct data analysis using tools like pivot tables to extract actionable insights from campaign data
• Implement and manage offline conversion tracking, and communicate insights effectively

Preferred Qualifications

Previous experience with Facebook Ads would be considered an advantage

Benefits

• Fully remote position
• Flexible working schedule
• Competitive salary with limitless possibilities for growth
• Mentorship opportunities - great possibility to grow professionally