Marketing Ad Ops Specialist

Summary

Join our team as a Marketing Operations Specialist and support a portfolio of early-stage B2B SaaS companies. You will implement technical marketing infrastructure, set up tracking systems, and manage analytics across multiple ventures. This role demands someone who thrives in a fast-paced environment, can handle changing priorities, and works efficiently across various projects. The position is remote, with a time commitment of 7-10 hours per week, initially for 2-3 months, with the possibility of extension. You will be responsible for configuring marketing technology tools, building and maintaining dashboards, supporting digital campaigns, and ensuring proper attribution and tracking. Success will be measured by the accurate and timely implementation of marketing technology, the quality of reporting, efficient project management, and clear communication.

Requirements

• Strong experience with marketing technology tools: Google Tag Manager and GA4 implementation
• Looker or similar dashboard creation
• Hubspot CRM configuration and management
• Experience supporting B2B SaaS marketing operations
• Ability to manage an evolving task list and prioritize effectively
• Exceptional problem-solving skills and attention to detail
• Self-directed with ability to work with minimal supervision
• Excellent communication and documentation skills

Responsibilities

• Configure Google Tag Manager, GA4 conversion tracking, and Hubspot implementation
• Build and maintain Looker dashboards to track marketing performance
• Support technical aspects of digital campaigns across Google, LinkedIn, Meta, Reddit, and X
• Ensure proper attribution and tracking for all marketing initiatives
• Efficiently manage multiple priorities across different ventures
• Design, launch, and manage campaigns across paid search and paid social channels with budgets of approximately $15K per company

Preferred Qualifications

• Experience with marketing automation workflows
• Familiarity with lead scoring and qualification systems

Benefits

• Remote position requiring context-switching between multiple companies daily
• Collaborative team that values radical candor and direct communication
• Opportunity to work with innovative early-stage ventures across various industries