Marketing Assistant

Summary

Join our team as a Marketing Assistant! This remote, part-time position based in the Philippines offers a fantastic opportunity to contribute to our growing e-commerce business. You will support marketing efforts across various channels, including social media, email campaigns, and content creation. Responsibilities include managing social media accounts, creating engaging content, executing email marketing strategies, conducting market research, and providing administrative support for our Shopify platform and Google Merchant Center. We are seeking a versatile and trainable individual with strong communication skills and proficiency in relevant marketing tools. This role is perfect for someone eager to learn and contribute to a dynamic team.

Requirements

• Strong written and verbal communication skills
• Proficiency in email marketing platforms, particularly Klaviyo, MailChimp
• Proficient with e-commerce platforms, particularly Shopify
• Proficient in Google Merchant Center and Google Ads
• Ability to work independently and as part of a team
• Attention to detail and a commitment to delivering high-quality work
• Willingness to learn and adapt to new tasks and technologies

Responsibilities

• Create and schedule engaging content for various social media platforms, including Facebook, Tiktok, Instagram, and Twitter
• Monitor social media accounts, respond to customer inquiries, and engage with our online community
• Track and report on social media performance metrics to optimize strategy
• Assist in the creation of blog posts, product descriptions, and promotional materials
• Collaborate with the marketing team to develop visual content, such as images and videos, for online and offline marketing campaigns
• Create email marketing content calendar for 2 EDMs per week on a 30 day rolling calendar
• Create email marketing campaigns, including creating email content and managing subscriber lists
• Analyze email campaign results and make recommendations for improvement
• Set up email flows for new customers and abandoned cart flows
• Conduct research on industry trends, competitors, and consumer behavior to inform marketing strategies
• Compile and organize data to help make data-driven marketing decisions
• Collaborate with the customer support team to gather customer feedback and insights to improve marketing strategies
• Monitor online reviews and ratings, and address customer concerns as needed
• Provide administrative support including assisting with customer emails in the shared email inbox
• Aid in the management of product listings on our Shopify platform
• Update product descriptions, pricing, and other details as required
• Ensure the accuracy and uniformity of product information on our e-commerce website
• Perform SEO audits and suggested fixes to website to improve SEO
• Monitor site speed to ensure it is at industry standard
• Provide support in managing Google Merchant Center to ensure product compliance with Google Shopping policies
• Upload product data feeds and optimize listings to enhance visibility and performance in Google Shopping
• Monitor and resolve any issues related to product data, feed quality, and compliance with Google's requirements

Benefits

• Remote
• Flexible Hours