Marketing Assistant

Summary

Join PicnicHealth's dynamic patient marketing team as a Marketing Assistant! This contract role offers hands-on experience supporting various marketing initiatives, including social media, display and search campaigns, email outreach, and advocacy efforts. You will collaborate with marketing managers, create engaging content, analyze campaign metrics, and manage project timelines. The ideal candidate possesses excellent communication, design, and digital marketing skills. This fully remote position provides a laptop and offers flexible hours (30-40 per week) with an hourly rate of $30-$35. Contribute to a positive mission while gaining valuable experience in a fast-paced environment.

Requirements

• Degree in marketing or equivalent experience
• Excellent Communication: Strong written and verbal communication skills, with the ability to convey ideas clearly and adapt messaging to different audiences
• Content Creation: Exceptional attention to grammar, spelling, and punctuation, with proven ability to produce clean, professional, and engaging content
• Design Proficiency: Experience using design tools such as Figma (or similar platforms) to create or update campaign materials
• Digital Marketing Knowledge: Familiarity with digital marketing concepts, including SEO, PPC, social media advertising, and email marketing best practices
• Social Media & Email Tools: Experience with social media management tools (e.g., Hootsuite, Sprout Social) and email marketing platforms (e.g., Mailchimp, HubSpot)
• Analytical Mindset: Ability to interpret basic marketing metrics and apply insights to optimize campaigns
• Detail-Oriented & Organized: Strong organizational skills, with the ability to manage multiple projects simultaneously and meet deadlines
• Proactive Attitude: A self-starter with a willingness to learn and adapt to various aspects of marketing

Responsibilities

• Collaborate closely with marketing managers to align on campaign goals, strategies, and key messaging
• Translate marketing strategies into polished, on-brand copy and visually engaging design updates
• Assist in the development, execution, and tracking of multi-channel marketing campaigns, including social media, display ads, email outreach, and search engine advertising
• Support the creation and optimization of engaging content for social media platforms, email newsletters, website updates, and advocacy partner collaborations
• Conduct basic research to identify trends, audience insights, and opportunities to improve campaign performance
• Assist with the analysis of campaign metrics and provide actionable insights to enhance outcomes
• Manage project timelines and deliverables to ensure campaigns are executed on schedule
• Provide administrative support to the marketing team, including organizing assets, scheduling content, and tracking project progress
• Maintain brand consistency across all marketing collateral and communication channels

Preferred Qualifications

Healthcare Experience (Preferred): Familiarity with healthcare marketing or experience working in a patient-focused industry is a plus but not required

Benefits

• Fully remote, contract role
• Equipment (laptop) provided
• Expected hours: 30 - 40 per week
• Rate: $30 - $35 / hour