Marketing Content Specialist

Summary

Join our team as a Marketing Content Specialist and enjoy the flexibility of working remotely (20-30 hours/week) with occasional on-site meetings in Burlington, MA. This part-time role offers a balance between personal life and career, with potential for full-time transition and career growth. You will coordinate and implement social media campaigns, assist with brand development, support lead generation, participate in go-to-market campaigns, and contribute to special projects. The ideal candidate possesses 2+ years of digital marketing experience, proficiency in relevant tools, and excellent communication skills. A bachelor's degree in a related field or equivalent experience is required. Competitive compensation and benefits are offered, including health, dental, life, and long-term disability insurance, paid parental leave, 401k matching, and tuition reimbursement.

Requirements

• In process of achieving Bachelor’s degree in Marketing, Communications, or a related field (or equivalent experience)
• 2+ years of experience in digital marketing, preferably in a B2B or manufacturing environment
• Proficiency in digital marketing tools and platforms
• Excellent written and verbal communication skills

Responsibilities

• Coordinate and Implement Social Media Posts and Campaigns: Manage and schedule posts on various social media platforms, ensuring consistency and engagement
• Assist with Brand Development and Positioning: Contribute to brainstorming sessions and help create content that aligns with the brand’s voice and strategy
• Support Lead Generation and Audience Engagement: Help track and analyze engagement metrics and assist in creating content that attracts and retains customers
• Participate in Planning and Executing Go-to-Market Campaigns: Provide support in organizing campaign materials and coordinating with different teams to ensure smooth execution
• Special Project Support: Assist with specific projects focused on brand storytelling and digital content creation, such as writing blog posts, creating graphics, or editing videos

Preferred Qualifications

Familiarity with manufacturing or technical industries is a plus but not required

Benefits

• Remote Work: Enjoy the convenience of working from home with occasional on-site meetings in Burlington, MA
• Flexible Hours: Perfect for balancing family commitments with professional growth
• Career Growth: Potential to transition to a full-time position with opportunities to specialize in different areas of marketing
• Health, dental, life, and long-term disability insurance
• Paid parental leave
• 401k (with match)
• A generous tuition reimbursement program