Content Marketing Specialist

Summary

Join NetBrain, a leader in no-code network automation, as a Content Marketing Specialist. You will create, curate, and manage engaging content across various platforms, enhancing brand visibility and driving lead generation. This role requires strong writing, editing, and SEO skills, along with experience in content marketing. You will collaborate with the marketing team, analyze content performance, and maintain an editorial calendar. NetBrain offers a competitive compensation package including a bonus and stock options, along with comprehensive benefits such as 401k and medical/dental coverage. We value diversity, equity, inclusion, and belonging.

Requirements

• A Bachelor’s degree in Marketing, Communications, Journalism, or a related field
• 2+ years of experience in content marketing or a similar role, with a portfolio showcasing your writing skills
• Strong understanding of SEO principles and best practices for content optimization
• Excellent writing, editing, and proofreading skills, with a keen eye for detail and a creative flair
• Proficiency in content management systems (CMS) and familiarity with social media platforms
• Strong analytical skills to evaluate content performance and drive data-informed decisions
• Ability to work independently and collaboratively within a fast-paced team environment

Responsibilities

• Develop, write, and edit high-quality content for multiple channels, including websites, blogs, social media, email newsletters, video, and other marketing materials
• Conduct thorough research to ensure content is accurate, relevant, and aligned with industry trends and audience interests
• Collaborate with the marketing team to create content and support marketing campaigns and initiatives
• Optimize content for SEO for specific initiatives, ensuring that articles and posts achieve maximum visibility and reach
• Monitor and analyze content performance metrics to inform future content strategies and improve engagement
• Maintain an editorial calendar to manage content production timelines and ensure timely delivery of materials
• Engage with the online community by responding to comments and inquiries across various platforms, fostering a positive brand image
• Stay updated on content marketing best practices and emerging trends to continuously enhance content effectiveness

Preferred Qualifications

Experience in technology, cybersecurity, or IT-related marketing

Benefits

• For this role, the estimated on-target earnings range is between $75,0000- $90,000 + Bonus & Stock Options
• People Experience offers a comprehensive benefits package in addition to cash compensation that includes, but is not limited to, stock options, 401k and medical/dental coverage