Remote Marketing Coordinator

Summary

Join Formic's Marketing Team as a Marketing Coordinator and contribute to articulating the value of Formic's offering to a diverse audience and driving top-of-funnel growth. As a creative, organized, flexible, and entrepreneurial team member, you will coordinate a wide range of marketing tactics, contribute ideas to a full-funnel tactical game plan, deploy assets and campaigns to drive monthly lead generation targets, support the aggregation of core company messaging, maintain and update the company website, create sales and marketing assets for use in developing pipeline, closing business, and nurturing customer relationships, and help drive the growth of the business.

Requirements

• Proven track record of marketing in the B2B space and thriving in a fast-paced and dynamic business environment
• 2+ years of experience in SEO, PPC, paid acquisition, email marketing, social media, video, website page development, content marketing, and marketing automation with a specific focus on B2B
• A creative, entrepreneurial spirit with a passion for creating exceptional B2B content
• Strong cross-functional collaboration skills and the ability to work with various departments
• Naturally driven ‘get stuff done’ attitude
• Confidence in sharing ideas and speaking truth to authority
• Excellent communication skills in a remote work environment, including email and project plans
• Comfortable with data analysis and using it to drive creative execution
• Flexibility to adapt to evolving business needs

Responsibilities

• Coordinate a wide range of marketing tactics including content creation, SEO, email marketing, social media, video creation, ad creation, web page development, paid advertising, and more
• Contribute ideas to a full funnel tactical game plan for top, middle, and bottom of funnel growth
• Deploy assets and campaigns to drive monthly lead generation targets for the middle and bottom of the funnel
• Support the aggregation of core company messaging both internally and externally
• Maintain and update the company website
• Create sales and marketing assets for use in developing pipeline, closing business, and nurturing customer relationships
• Help drive the growth of the business

Benefits

• Equity in Formic: your slice of ownership in a fast-growing Series A startup, backed by some of the best investors in the world
• 99% coverage on our base Medical, Dental, and Vision insurance plans (75% coverage for dependents) via Blue Cross Blue Shield and Guardian, with buy-up options, as well
• FSA & DCFSA
• Life insurance, Short-Term Disability, and Long-term Disability plans (covered at 100%) via Guardian
• Employee Assistance Program
• Paid parental leave
• Company-sponsored 401k
• Home Office Stipend for remote and hybrid roles
• Monthly Phone/Internet Reimbursement
• Flexible time off policy and 10+ company holidays