Marketing Manager

Summary

Join Fairmarkit as a Marketing Manager and play a key role in driving company growth. This multifaceted role combines event management, content creation, and digital marketing. You will manage high-impact projects, collaborate with various teams, and work directly with company leadership. The ideal candidate has a strong B2B marketing background with proven event planning experience and proficiency in Salesforce and marketing automation tools. This position offers a competitive salary, equity, benefits, and the opportunity to contribute significantly to a fast-growing company.

Requirements

• 4+ years in enterprise B2B marketing, with a strong foundation in event logistics and planning
• 2+ years of startup experience, with a love for working in a high-energy and ever-changing (but incredibly fun and supportive) environment
• 1+ years of Salesforce management experience, with proven ability to scrub and upload leads
• 1+ years of marketing automation experience
• Strong copywriting and copy-editing skills
• Proficiency in building analytical models and analyzing data
• Proficiency in creating slide decks and leading presentations
• Proficiency in Linkedin content creation
• Applicants without proven event planning experience will not be considered
• For this role, we are looking for a candidate based in the United States

Responsibilities

• Evaluate and recommend virtual and in-person events and marketing opportunities
• Operate as the prime point of contact with vendor partners to manage multichannel marketing programs
• Manage all live event production and logistics, leading cross-functional planning meetings with sales, design, content and demand generation stakeholders
• Produce, promote, and facilitate webinars (on owned channels and in collaboration with our vendor partners)
• Manage the appropriate scrubbing and importing of leads into Salesforce for campaign ROI tracking
• Track spend within the allocated budget and build effective reports to determine performance and ROI of events
• Draft and publish all company social media content
• Draft longer-form content, such as emails, web and landing pages, and blog posts, as needed
• Manage company content calendar
• Update website content as needed
• Support setup and management for digital ads, email marketing, direct mail, and other channels as needed
• Support campaign performance tracking in Salesforce and related platforms within our marketing tech stack as needed

Preferred Qualifications

• Experience with Asana, Webflow, Marketo, Mailchimp, and 6Sense a plus
• Basic AI prompt engineering experience (delimiters, etc) is a plus
• Procurement industry experience a plus

Benefits

• Equity
• Benefits