Marketing Manager

Summary

Join HitPay, a rapidly growing FinTech startup in Southeast Asia, as their Marketing Manager! You will play a key role in establishing HitPay as a leader in domestic and cross-border payments. This involves developing compelling content, executing B2B event marketing strategies, and exploring innovative marketing channels. You will leverage your expertise in payments to create impactful case studies, white papers, and presentations. The ideal candidate possesses extensive B2B marketing experience within the payments or fintech industry and a proven track record of success. HitPay offers the opportunity to be at the forefront of innovation and collaborate with a passionate team.

Requirements

• 5+ years of marketing experience, with a focus on payments or fintech
• Proven track record of creating impactful B2B marketing strategies
• Strong writing and storytelling skills, especially in crafting case studies and thought leadership content
• Experience in planning and executing successful B2B event marketing campaigns
• Familiarity with marketing analytics tools and CRM platforms
• Strong interpersonal and communication skills to work with cross-functional teams

Responsibilities

• Develop compelling case studies that highlight HitPay’s success stories and innovative solutions
• Create content for blogs, white papers, and reports that establish HitPay as a leader in payments
• Collaborate with internal teams to produce high-quality materials for B2B events, including presentations, flyers, and handouts
• Plan and execute participation in industry events such as Money2020, merchant fairs, and payment industry forums
• Develop engaging event content, including panels, workshops, and networking activities
• Act as HitPay’s representative at key industry events, ensuring consistent messaging and thought leadership
• Identify and test new marketing channels to reach mid-market platforms and micro- to mid-sized businesses
• Build partnerships with industry players to co-market solutions and drive brand visibility
• Leverage digital tools and platforms to amplify HitPay’s presence across targeted geographies
• Monitor and analyze the effectiveness of campaigns, events, and content initiatives
• Use data insights to refine strategies and maximize ROI

Benefits

• Opportunity to shape the voice of a rapidly growing payments company
• Be at the forefront of innovation in domestic and cross-border payments
• Collaborate with a diverse and passionate team focused on transforming payment experiences